My interests
I have taken some selectives in art. I have a good foundation on structural design and detailing, but I only see them as a way of achieving the stuff that really interests me, because the structure conditions the form, and uderstanding how the building is built can affect the final product. My main interests are public art, sociology, theory and context study. My process is very research oriented, I believe research on history, society, climate, material availability, etc. will give me most answers when designing. Thus, I would like a programme that is heavily focused on that.
Why western europe?
More precisely, western continental europe. Because american and british universities are very expensive, even more so for foreigners. I could pay for my living expenses, but not on top of tuition. The thing that worries me is subsidized universities often care more about grades than portfolios.
Also because the languages I speak are: Spanish (Native), English (C2), German (B1, working on getting to C1).
Some universities that interest me: TU Berlin, Tu Munich, ETH Zurich, UP Catalunya (Preferably Valles), UP Valencia, KTH Stockholm, Aalto University.
Curriculum Vitae:
5 year B. Arch for National Autonomous University of Mexico (Top 1 in my country)
1 year working experience at Taller de Arquitectura X (Famous office in my country). Role: Research, detailing, drafting, modeling.
6 months paid internship at Taller Mauricio Rocha (Famous office in my country). Role: drafting, 3d modeling.
6 months of Social Service (Requirement for graduation at mexican universities) at MUAC (Contemporary art museum). Role: Management, Art installation mounting.
6 months of Social Service (Requirement for graduation at mexican universities) designing social housing. Role: BIM, environment research using grasshopper, design.
Other stuff
Two published papers in my university journal.
88/100 grade point average (I think my weakest point, and it is what worries me the most)
Fairly good portfolio, including some award winning projects
Could get letters of recommendation from my employers or academics from my faculty, but I didn't see it as a prerequisite on many places

I recently finished reading Cicero's Orator. It is a rather wide-ranging treatise that Cicero dedicated to his young friend, Marcus Brutus, in which he lays out his personal vision of the ideal orator. He touches on many subjects, even prose rhythm, but I thought his brief remarks about the contemporary pronunciation of Latin were the most interesting. Since I know how interested readers of this subreddit are in Latin pronunciation, I thought I'd share them here with my translations. Enjoy!
* * *
Hiatus:
In the first passage, Cicero contrasts the use of hiatus or, from the opposite perspective, the prevalence of syaloepha, the blending of vowels, in Greek and Latin. When he talks about a "collision of vowels," he means a word ending with a vowel placed next to a word beginning with one, both of which were pronounced.

(151-2) in ea est crebra ista vocum concursio, quam magna ex parte ut vitiosam fugit Demosthenes. sed Graeci viderint; nobis ne si cupiamus quidem distrahere voces conceditur. indicant orationes illae ipsae horridulae Catonis, indicant omnes poetae...

"That collision of vowels frequently appears in it [sc. Plato's epitaphios], which Demosthenes generally avoids as a defect. But let the Greeks see for themselves; we [i.e. we Latin-speakers] are not permitted to pull vowels apart even if we want to. It's illustrated by those rough speeches of Cato themselves, and all the poets..."
* * *
Omission of final s and phonetic change:
Cicero also notes the frequent omission of the final s in various words. The examples he cites below are all in the ablative plural. Multimodis in particular is known from Plautus, and even Lucretius uses it (1.895), so we know that the middle i, derived from multis, was short. I wonder whether that also the case in the other examples.
Cicero regards the phonetic change of due- to be- (as in duellum to bellum) as a similar phenomenon. His remarks about the contraction of words with -xill- are not in fact correct, because those words are in fact diminuitives (vexillum, orig. "a little cloth," from velum, for instance).

153 sed quid ego vocales? sine vocalibus saepe brevitatis causa contrahebant, ut ita dicerent: 'multi' modis, in vas' argenteis, palm' et crinibus, tecti' fractis'. quid vero licentius quam quod hominum etiam nomina contrahebant, quo essent aptiora? nam ut 'duellum' bellum et 'duis' bis, sic Duellium eum qui Poenos classe devicit Bellium nominaverunt, cum superiores appellati essent semper Duelli, quin etiam verba saepe contrahuntur non usus causa sed aurium: quo modo enim vester Axilla Ala factus est nisi is fuga litterae vastioris? quam litteram etiam e 'maxillis' et 'taxillis' et 'vexillo' et 'pauxillo' consuetudo elegans Latini sermonis evellit.

"But why should I go on about vowels? Even without vowels they [earlier generations] often contracted words for the sake of brevity, so they'd say: multi' modis ['in many ways'], in vas' argenteis ['in silver vessels'], palm' et crinibus ['with palms and locks'], and tecti' fractis ['broken roofs/buildings']. But what is more impertinent that the fact they even contracted people's names to make them more convenient? Just as the called war duellum bellum ['war'] and duis bis ['twice'], so they named the Duellius who defeated the Carthaginian fleet Bellius, although his forebears had always been called Duelli. But words are even often contracted not for the sake of practicality but for the ears: how did your [sc. Brutus'] friend Axilla become Ala if not because of the disappearance of a rather broad letter? The same letter the elegant custom of the Latin language removed from maxillae [i.e. malae, 'jaws']and taxilli [i.e. tali, 'dice'] and vexillum [i.e., velum, 'curtain'] and pauxillus [i.e., paulus, 'little']."
* * *
Contractions:

154 lubenter etiam copulando verba iungebant, ut 'sodes' pro 'si audes', 'sis' pro 'si vis'; iam in uno 'capsis' tria verba sunt, 'ain' pro 'aisne', 'nequire' pro 'non quire', 'malle' pro 'magis velle', 'nolle' pro 'non velle', 'dein' etiam saepe et 'exin' pro 'deinde' et pro 'exinde' dicimus. quid, illud non olet unde sit, quod dicitur 'cum illis', 'cum' autem 'nobis' non dicitur, sed 'nobiscum'? quia si ita diceretur, obscenius concurrerent litterae, ut etiam modo, nisi 'autem' interposuissem, concurrissent. ex eo est 'mecum' et 'tecum', non 'cum me' et 'cum te', ut esset simile illis 'vobiscum' atque 'nobiscum'

"The also liked to combine words by joining them together, like sodes ['please'] for si audes [lit. 'if you dare'], sis [also 'please'] for si vis ['if you will'], and just in capsis ['take please' = cap si vis] there are even three words; ain ['you say so?'] for aisne, nequire [cannot] for non quire, malle ['prefer'] for magis velle ['want more'], nolle ['refuse, not want'] for non velle ['not want'], and we even often say dein and exin for deinde and exinde ['then', 'thence']. And isn't it easy to spot why, although one says cum illis ['with those'], one does not say cum ['with'] together with nobis ['us']? That's because, if one were to say that, the letters would run together obscenely [i.e. cum nobis would produce the sound cunno, 'cunt'], just as they would have run together if I had not put 'together with' [in the Latin, the word autem] between them. That gives rise to mecum and tecum ['with me', 'with you'], not cum me and cum te, so as to be like those vobiscum and nobiscum ['with you (pl.)', 'with us']."
* * *
Syncopated forms:
It seems that, at least in Cicero's time, the syncopated forms of the perfect stem of verbs were conventional, as well as the shortened from of the perfect 3rd person plural in (-ere for -erunt). I wonder whether the form with -erunt made a comeback as Latin was learned by non-native speakers or perhaps from literary Latin. Certain Romance forms (e.g. Spanish amaron, Italian amarono, French aimèrent from amarunt) seem to descend from it.

157 quid quod sic loqui 'nosse, iudicasse' vetant, 'novisse' iubent et 'iudicavisse'? quasi vero nesciamus in hoc genere et plenum verbum recte dici et imminutum usitate. itaque utrunque Terentius: 'eho, tu, cognatum tuum non noras?' post idem: 'Stilponem, inquam, noveras'. sient plenum est, sint imminutum; licet utare utroque. ergo ibidem: 'quam cara sint quae post carendo intellegunt, quamque attinendi magni dominatus sient.' nec vero reprehenderim 'scripsere alii rem' et 'scripserunt' esse verius sentio, sed consuetudini auribus indulgenti lubenter obsequor.

"How about the way they [sc. proponents of analogy] forbid us to say nosse ['to know'] and iudicasse ['to have judged'] but order us to say novisse and iudicavisse? As if we didn't know in this instance that it is correct to say the full word and conventional to say the shortened one. Thus Terence uses both: 'whoa, you didn't recognize [noras] your kinsman?' And the same author a little bit later: 'You recognized [noveras] Stilpo, I said.' Sient ['they may be'] is the full form, sint the shortened one. You're allowed to use both. Hence, in the same place: 'Later, they realize how dear they are [sint] from lacking them, and how great dominions must be [sient] retained.' Nor would I criticize scripsere alii rem ['others wrote the subject'], and I know that scripserunt ['they wrote'] is more accurate, but I gladly follow convention, which indulges the ears."
* * *
Hidden quantity and aspiration:
Cicero reveals that the i in the prefix in- is long before s and f, and similarly the o in con-. The introduction of aspirated consonants (such as the ch in pulcher) also was a change recent enough that Cicero avoided it until later in life.

159-60 quid vero hoc elegantius, quod non fit natura, sed quodam instituto: 'indoctus' dicimus brevi prima littera, 'insanus' producta, 'inhumanus' brevi, 'infelix' longa; et, ne multis, quibus in verbis eae primae litterae sunt quae in 'sapiente' atque 'felice', producte dicitur <'in'>, in ceteris omnibus breviter; itemque 'conposuit, consuevit', 'concrepuit, confecit'. consule veritatem: reprehendet; refer ad auris: probabunt. quaere cur: ita se dicent iuvari. voluptati autem aurium morigerari debet oratio, quin ego ipse, cum scirem ita maiores locutos ut nusquam nisi in vocali aspiratione uterentur, Ioquebar sic ut 'pulcros, Cetegos, triumpos, Cartaginem' dicerem; aliquando, idque sero, convicio aurium cum extorta mihi veritas esset, usum loquendi populo concessi, scientiam mihi reservavi.

"What's more elegant that this, which isn't the product of nature but some kind of teaching: we say indoctus ['unlearned'] with the first letter short, but insanus ['insane'] with it long; inhumanus ['uncultivated'] short, infelix ['unfortunate'] long; and, to be brief, in words in which the first letters are those in sapiens and felix, in is pronounced long; in all others, short. Likewise: conposuit, consuevit, concrepuit, confecit ['it settled, became accustomed, made a noise, completed']. Consult Truth: she will criticize it; refer the matter to the ears: they will approve. Ask why: they will say they like it that way. Speech should gratify the pleasure of the ears. I myself, since I knew that our ancestors spoke in such a way that they never used aspiration [i.e. h] except with vowels, I used to say pulcros ['handsome men'], Cetegos ['Cethegi'], triumpos ['triumphs'], Cartaginem ['Carthage']; but at some point--and late, at that--the truth [i.e., the 'correct' pronunciation] was wrested from me by the abuse of my ears and I yielded my manner of speaking to the people, though I kept my knowledge for myself."
* * *
Final s again:
And last but not least, Cicero notes the omission of final s in the Latin of an earlier generation. Evidently, it was fairly common to drop terminal s in general, but in contrast to the examples with which we began (like multimodis), the omission occurred in single words, not in one of two in the same number and case.

161 quin etiam, quod iam subrusticum videtur, olim autem politius, eorum verborum, quorum eaedem erant postremae duae litterae quae sunt in 'optumus', postremam litteram detrahebant, nisi vocalis insequebatur. ita non erat ea offensio in versibus quam nunc fugiunt poetae novi. sic enim loquebamur: 'qui est omnibu' princeps', non 'omnibus princeps', et 'vita illa dignu' locoque', non 'dignus'...

"Indeed--and this seems rather boorish now, but once refined--they clipped the last letter of those words that had the same two final letters as optimus ['best'], unless a vowel followed. Thus, it wasn't a faux-pas in verse, which now the new poets avoid. We used to speak like this: qui est omnibu' princeps ['who is foremost of all'], not omnibus princeps, and vita illa dignu' locoque ['worthy of that life and station'], not dignus..."

Some of you might know me here. I have posted about the creation of the tabletop game Goblin Auction. This post is meant to be an overview of what I did to create my game, market it and start a Kickstarter for it. Spoiler alert, the Kickstarter did not reach its funding goal and I will also go into what I learned, what I would do instead and what is next for my specific project. I hope you can glean something from my experience if you are also going to games yourself and thinking about self-publishing.
I worked on the creation and marketing of Goblin Auction from about August 2023 to April 2024. That is about 8 to 9 months of really putting in the hours and being serious about game creation. I started as anyone should. Some basic printed cards and components and just playing the games with friends on a regular basis. I honed the project to a point where I had the basic idea of what I was going for and I could move on to the art. (Note: I understood that the game would likely go through many changes before the end. This may require me to redo art or change some significant things, but for personal motivation, starting the art and getting some semblance of what the final game would look like was important to me. Also, starting art and putting out posts can start accruing more attention than just a text post about a game’s creation.)
I have the luxury (or maybe not haha) of being an artist and trained in creating illustration. I didn’t have to pay for someone to design my game for me so the majority of the time spent on the game was spent with me drawing. Art, in my opinion, is the best way to market your game. A good looking and polished product is always better than a good concept in text format, although preferably you’d want both. With drawings I was able to start posting about my game. I felt like this was the best course of marketing for the project initially that costs no money and I could record speed art timelapses and post progress in stages to get feedback from a growing community of people.
Throughout this process, I was posting on mainly Reddit and Instagram. I had a YouTube and posted sometimes to it but not often and everything was mainly art. Retrospectively, I think what would have been a better idea was creating a dev log of how the game is going, what part of the process I am at, showing off the game’s core mechanics and new abilities and combos I was working on. It would give people a better sense for the game’s mechanics beyond just the flashy art as I found that, towards the end, the main thing that I didn’t feel like I conveyed well was how the game was played.
I eventually tried to start branching to new platforms. The one I really liked and found the most value from was Discord. I set up a server, just a general chat and a voice channel and started getting people actually interested in the game interacting there. I think what I wish I would’ve done is started seeking out as many communities that already had my target audience, tabletop gamers, and mingled there more. I also tried to establish myself on BoardGameGeek, but I found it unnecessarily un-user friendly. I have heard from many people that it is the hub for many people when it comes to tabletop gamers, but it was unnecessarily complicated to create a game page and designer page and even understand what the best course was when it came to even using it, so I abandoned it altogether. Not sure if that was the right move and I do think that it may be something I need to really crack down on and understand when moving forwards.
Then came finding a quote and the Kickstarter. I found a quote from Panda Game Manufacturing for about $8000 for 2000 units with the idea that international shipping would cost $2000 and I personally added a buffer of $2000 to be safe for a total of $12,000. In hindsight, this was wayy too high. I saw big projects get funded and assumed if I had a good product and did my job, that it would be enough to fund. And I still think this was possible, but I had to do a lot more advertising wise to get over that hump (advertising is not my strong suit, so admittedly this was the hardest learning curve I had to overcome). Anyways, long story short, the Kickstarter didn’t get funded, reaching only about 29% of the final goal, which I will emphasize is a LOT and I am very grateful for everyone who did actually contribute and sorry that the full vision wasn’t realized into a product.
So, what have I learned?

• I learned that I need to stop thinking so big so early. Of course, the dream should be to go into bulk manufacturing and I’m not saying I never will do that, but for a first game with a growing community, runs of a smaller amount of units, therefore a cheaper funding goal would be better, and if I exceed that goal by a large margin then I can talk about quoting for a larger amount.
• Advertising should NOT only be done through free means. It can only get you so far to try and adhere to every subreddit’s guidelines on self promotion and showing off what you have before you’ve exhausted everyone that’s going to see your product. I think that if you’re serious about tabletop game creation, you should understand that it will cost some money. Of course a huge savings of mine was doing the art myself, but I should have had a plan for marketing and budgeting that out to begin with before I pressed the launch button. I started to go through Meta advertising and paying to boost posts on Instagram, but I think I should have done that before the campaign started and used that follower count on the pre-launch page to gauge the general interest for the product.
• In terms of paid advertisement as well as resources for better looking advertisements, I should have gotten a few prototypes made, done some photo shoots myself and also sent out copies to board game reviewers and streamers to try.
• I should have created specific video trailers and explanation videos. A “How to Play” video was definitely a MUST that I did not create. Beyond that, little posts about card interactions and different strategies in the game would’ve been a great idea to boost engagement, especially releasing that over a planned period of time to always have something new to post about.

And what’s next for Goblin Auction?
I have heard that a failed Kickstarter is the worst outcome for up and coming games due to image and perception of the game. I personally take it as a big lesson and don’t have any plans of giving up just because my first try didn’t go as I wanted.
For Goblin Auction, the game is not dead to me. It just needs more work. More tiers for Kickstarter than just “Base Game”. For the second launch I will be creating new expansions. An Orc expansion that allows for PvP combat, and a Gremlin expansion that allows for co-op gameplay and a variant Hut deck that allows for different decisions when getting victory points to win the game. I would create all this before re-releasing as well as seeing about trinkets and ad-ons to give backers better options and more to have a more well-rounded Kickstarter experience. This also includes those How to Play and explanation videos that I had been avoiding before.
For me personally, though, these new expansions won’t be immediate. I will take my time in creating something that truly is worth investing money into, like was my mindset with the original base game of Goblin Auction. I also will not solely focus on Goblin Auction and pursue some other game ideas that I have had for a while. This is all happening outside of my day job, so it definitely is going to be a long process, but I am truly excited to show off the ideas I have had, and to make more games!
Thank you for those who have followed my journey so far and stick around for the future of Dirty Gold Games!

Hey All, Im am artist and I run a pottery and fo mak a decent amount to where it more then a hobby. I have been making work forost of my life but just started selling about ten years ago. I decided to write to help my webpage and also used social media. I do story based/ Permission Based marketing with the pots and enjoy the ideas of folks like Seth Godin and Donald Miller. So the idea is to run the pottery with empathy, generosity, and gratitude.
So for years I used mailchimp for my news letter the went to substack because it was aiser to use. But the issues Im having is that snippets on thengoogle search are causing views to get the answers they need from me without visiting my page. Also though my substack many use the reader and email and dont need to come to the page.
I don't write for money but try to ad value. I write and journal everyday on substack and donhave readers who enjoy the posts. I am getting ready to run a pottery promotion but not sure if I should send them to the website or just have a link to the product and let them.check out though Square.
I see the website as becoming outdated and used only as a buisness card to show work and let people know what type of work I do. Most of the custom orders come off from good maps from people typing in "pottery near me" . I update google.maps quite regularly to show I am active.
I wrote all of this to say that with the majority of the writing on substack for the dailies and newsletter i am not sure if I should put resources into redoing my website or not. I use A.I. only for spell check but write everything myself . I do rewrites at times in grammerly because at times it is more affordable as an editor then a human.
But I do enjoy writing about the pots and would even if I only have one . I have been doing the dailies since January and plan to keep going for at least 3 years then take the best ones for a book maybe.
So any thoughts or suggestions about how O should manage all of this would be helpful. I am having conversations with ChatGPT4o on it all and made some progress. Just wondering what humans had to say is all.

Hey folks, need some advice.
Been content writing and doing SEO for 6 years and now all my client's websites are steadily declining.
CONTEXT: Google is punishing purely-informational site and promotes sites with products.
Also, I suspect may kinalaman rito yung SGE where you just ask AI to get your answer.
Now, I'm planning to learn Local SEO, PPC, SEA, and Copywriting.
I know they're pretty tough to break in this economic climate, pero worth it pa kaya? Hindi naman mapapalitan nang AI? And did I miss something?
Thanks!

TL;DR is this parts list good for a productivity PC? This is my first custom PC build and I would like to know if I made any serious errors or oversights.
Full story:
I am building a PC to replace both my laptop and old desktop computer. I am an embedded systems engineer who runs a (very) small business on the side. I make music and videos both as a hobby and for marketing/promotion purposes. I recently got an i9-13900k (running Debian 12 with air cooling) at my day job and am blown away by the improved compile speeds. After taking an inventory of my current computers, I realized I am generations behind the curve, and I would like to upgrade to an everyday, multi-purpose workhorse. For this pc, my main use cases will be:
Development - Docker, VMs, KiCAD, Blender, C/C++ (embedded and VST), web development, Yocto embedded Linux builds, MS Office
Creative/Marketing - Ableton, Illustrator, InDesign, Photoshop, After Effects, Premier
PC requirements:

• motherboard must have Thunderbolt 3 or above to connect to my audio interface
  
• must be as quiet as possible
  
• good performance in both productivity and creativity is a must
  
• some extra PCIe slots would be nice for a video capture card and/or future peripherals
  
• ideally less than $2k
  

Cooling configuration:
Top: 420mm Arctic Freezer III (exhaust)
Rear: 1x 140mm (exhaust)
Front: 3x 140mm (intake)
Bottom: 2x 140mm (intake)
Other details:

• I already have a 1TB 990 PRO and Quadro P620 that I can harvest from another computer
  
• why a Z690 over a Z790? 1) it is A LOT cheaper. 2) this MSI Z690 ACE somehow has Thunderbolt 4, wild! 3) The 14th gen intels will be the last LGA1700 chip, so why get a more expensive mobo if I can't re-use it in the future?
  
• I don't plan on overclocking for the last few percentages of performance - if a video render takes 12 minutes instead of 8 minutes at the expense of a more stable, cooler system, that is fine with me. I plan on setting the mobo to limit to intel recommendations.
  

When I first started selling on Amazon, I quickly discovered an unexpected hurdle: finding a great product to list for amazing profits often came with a frustrating restriction—I wasn’t approved to sell the item. This roadblock can be incredibly discouraging for any seller, whether you’re just starting out or have years of experience under your belt.
However, through persistence and a lot of learning, I found there are steps you can take to get approved by Amazon to sell these restricted items. Let me share my journey and the steps I took to navigate this challenging process.

Understanding Amazon Restrictions

Before diving into the steps, it's important to understand the terminology. "Ungated" and "unrestricted" mean you're approved to sell an item on Amazon, while "gated" and "restricted" mean you're not. These terms are used interchangeably, so it's good to be clear.
There are various types of restrictions:

• Brand Restrictions: Some brands, like Nike or Hasbro, require approval to sell.
• Category Restrictions: Certain categories, such as Clothing or Beauty, might need approval.
• Subcategory Restrictions: You might be approved for a main category but restricted in subcategories.
• ASIN Restrictions: Specific products (ASINs) might need approval.

Step-by-Step Guide to Getting Approved

1. Check If You’re Restricted

When I first considered a new product, my initial step was always to check for restrictions:

• Amazon Seller App: I scanned the item’s barcode or entered it under “Add a Product” to see if it “Requires Approval.”
• Scoutify App: For retail arbitrage, I used Scoutify, which flags restricted items.
• Seller Central: I also checked restrictions by entering the ASIN or UPC under “Add a Product.”

If I saw “Apply to Sell,” I knew I needed to apply for approval.

2. Apply for Approval

Once I knew I was restricted, the next step was applying for approval:

• Seller Central: I clicked “Apply to Sell” and followed the prompts. Sometimes, Amazon auto-approved me based on my seller metrics, but other times, I had to provide additional documentation.

If you’re using Scoutify, you can tap the blue “Research” button, scroll down, and click on “Amazon Restrictions” to be taken directly to the correct page in Seller Central.

3. Provide Necessary Documentation

When auto-approval didn’t happen, Amazon asked for more information:

• Wholesale Invoices: Proof of purchase from a wholesaler.
• Letter from Manufacturer: Authorization from the brand.
• Fees: Occasionally, a fee was required.
• Other Documents: Depending on the item, other specific documentation might be needed.

4. If Denied, Reapply Later

Early in my journey, I faced several denials. It was disheartening, but I learned not to give up. As my seller metrics improved over time—better feedback, lower return rates—I reapplied. Consistency and improved performance often led to eventual approval.
I made it a habit to check my active applications every few months. Setting a reminder on my calendar helped me stay on top of reapplying, ensuring I didn't miss out on new opportunities.

Types of Amazon Restrictions

Understanding the different types of restrictions was crucial:

• Brand Restrictions: Whole brands might be gated, requiring approval.
• Category Restrictions: Entire categories can be restricted for new sellers.
• Subcategory Restrictions: Even within an ungated category, some subcategories might need approval.
• ASIN Restrictions: Specific products might be restricted and require approval.

Final Thoughts

Getting approved to sell restricted brands on Amazon isn’t always straightforward, but it’s definitely possible. By checking restrictions, applying for approval, providing necessary documentation, and reapplying if denied, I navigated the process successfully. Persistence and continual improvement of my seller metrics were key. If you follow these steps, you too can expand your product offerings and boost your sales on Amazon.

When I first started selling on Amazon, there were times when a product just wouldn’t sell. It was frustrating, but I learned that there are several options to consider when faced with slow-moving inventory. Here’s what I did to turn things around and how you can too.

Evaluate Your Listing

1. Optimize Your Product Listing

One of the first things I did was revisit my product listing to ensure it was fully optimized. This included:

• Title: I made sure my title was clear, concise, and included relevant keywords.
• Images: I updated my images to ensure they were high-quality and showcased my product from multiple angles.
• Bullet Points and Description: I improved the bullet points and description to highlight the key features and benefits of my product.
• Keywords: I conducted keyword research to ensure I was using the best possible keywords to attract customers.

Reassess Your Pricing

2. Adjust Your Pricing Strategy

Pricing can make or break a sale. I experimented with my pricing to find the sweet spot:

• Competitive Pricing: I checked out my competitors’ prices and adjusted mine to be more competitive.
• Discounts and Promotions: I offered discounts, coupons, and deals to attract more buyers.
• Dynamic Pricing Tools: I used repricing tools to automatically adjust my prices based on market conditions.

Improve Product Visibility

3. Invest in Advertising

To increase visibility, I invested in Amazon Advertising:

• Sponsored Products: I ran Sponsored Product ads to boost my product’s visibility in search results.
• Sponsored Brands: If you have a registered brand, consider using Sponsored Brands to showcase your brand and product portfolio.
• Amazon PPC Campaigns: I optimized my Pay-Per-Click (PPC) campaigns to target the right keywords and audience.

Enhance Customer Engagement

4. Leverage Customer Reviews

Customer reviews can significantly impact sales:

• Request Reviews: I used Amazon’s request a review button to encourage customers to leave feedback.
• Respond to Reviews: I responded to both positive and negative reviews to show customers I cared about their experience and to address any issues.
• Improve Product Quality: Based on feedback, I made improvements to my product to meet customer expectations better.

Offer Additional Value

5. Bundle Products

Creating bundles can increase the perceived value:

• Complementary Products: I bundled my product with complementary items to offer more value.
• Exclusive Bundles: I created exclusive bundles that were unique to my store, making them more appealing.

Explore Different Markets

6. Expand to Other Marketplaces

Sometimes, a product that doesn’t sell well in one marketplace might do better in another:

• International Markets: I expanded my reach to international Amazon marketplaces.
• Other E-commerce Platforms: I listed my products on other platforms like eBay, Walmart, and Etsy to reach a broader audience.

Liquidate Inventory

7. Liquidation

When all else failed, I considered liquidating my inventory to recover some costs:

• Amazon Outlet: I used Amazon Outlet deals to clear out excess inventory at discounted prices.
• Third-Party Liquidators: I worked with third-party liquidators to sell off unsold stock in bulk.

Analyze and Learn

8. Review Sales Data and Analytics

Continuous improvement is key:

• Sales Reports: I regularly reviewed my sales reports to identify trends and areas for improvement.
• Customer Feedback: I paid close attention to customer feedback to make informed decisions about my product and listing.

I thought it might be useful to lay out some of the more credible sounding comments and discussion I've seen around "the end" of Giuseppe's career and his disappearance. Nothing here is "officially verified", but I think there's a fair bit of truth in a lot of the information here, and might help point anyone who's interested in the right direction to a better understanding of his story. I've included the ones that make more sense to me/ reflect my own knowledge of the situation.
Giuseppe was living around Canandaigua, NY towards the end, staying with Mary's parents in her childhood home for a period, after they both had left Austin for unknown reasons. I would imagine the reasons would have likely been mental health and/ or money related for both of them (he was approximately 36 years old, at this point). Mary was still shipping movies out for a while around this time - the last order I placed on the website myself was November of 2014 and ended up emailing back a couple weeks later, because she had never sent me any information about receiving the order / shipping it out, in contrast to all earlier orders I had placed. She replied pretty quick though, and told me she had shipped it out earlier - it arrived about a week after. The return address was her parent's place in upper state NY.
Giuseppe's output got increasingly erratic and bizarre over the next couple years, and I wasn't really sure if half the items he was selling there were even real... they would have completely nonsensical descriptions, often like a free association / shitty "beat poetry" kind of thing, usually in all caps, featuring lots of bizarre and offensive language (racial slurs, AIDS references, etc), and the products listed were often things like a "3 minute DVD" for 20 dollars, so I was pretty skeptical / really didn't have much interest. He'd announce a ridiculous amount of new material, I'm talking like 5 new movies and 5 albums every week... The last order I made was for a few of the Austin films and I really didn't enjoy them, and more or less lost interest in any future projects at this point. I would still check periodically just to see what he was posting to the site, just out of curiosity / because a lot of it was really out there. He used to have audio samples for his "albums", and he almost exclusively was posting CDs of him ranting (with a ton of very weird throat clearing and coughing, it almost seemed like a Tourettes thing). His site went down somewhere between March 23, 2017 and July 3, 2017 according to Internet Archive. I can't remember exactly when he stopped adding new items, but it was probably sometime in early 2017.
He was clearly living in and around Canandaigua for a while, for at least 2-3 years, maybe even longer...
February 2017 - a twitter account called "HELP GIUSEPPE" was created and made three posts:

@ thecampaignbook Shia, G.A just came into my local bar needing help. he was stressin bad. hes in canandaigua NY and just stormed out of here
@ AdamRifkin G.A just stormed into my local bar, made it half way through the set up of this account and stormed out. needing you it seems.
@ EdwardNorton Giuseppe Andrews just came into my local bar very alarmed/needing a friend and help.

July 5, 2020 - a YouTube video entitled "What Happened to Giuseppe Andrews? A Short Investigation" is posted, some of the comments that were posted include:

(approx: 2021) I live in a small town called Carlin.. it’s literally 24 miles from Elko Nevada.. back in may of 2019 I was working at a small casino.. Giuseppe would often frequent the casino.. I worked the graveyard shift so it was mostly quiet.. he was polite and even remembered my name and would always ask me how I was.. I was able to get him to take a selfie with him and he even drew some artwork for me.. he told me that I could sell the artwork if I wanted to and fetch a decent price for it.. my husband and I were in the process of buying our first house and I told him no I would frame it and it would be proudly displayed.. he almost started tearing up..I’d happily upload the photo if YouTube would let me..
The same commenter also mentioned, responding to a comment about Detroit Rock City: yeah that was a good movie.. it’s really sad how his life played out.. he told me some sad tales of what he went through

> In early 2018 a man rang my doorbell in Canandaigua, NY. He was disheveled and seemed out of it***. He started yelling at me “I am Giuseppe Andrews, a Hollywood actor. I need you to call the police. “ I was startled and a little afraid but I told him to wait outside and I went in and called 911. He waited on my lawn and the police arrived in about 5 minutes. He spoke to the police in the car and then walked away. I don’t really live within walking distance of anywhere so not sure where he was going. I tried to obtain info from the police about what was going on but was not told anything. Has remained a mystery all these years later and I think people ( other than my neighbors who witnessed it) don’t believe me when I tell the story. Strange but 100% true.***
Some other interesting comments from various accounts, talking about the last stuff he was posting publicly:
> On his YouTube before he start d doing 13 albums in 2 weeks, his gf released a video a bunch of videos that was 4 or 5 hours long of him ranting on a couch with a guy. I think she was documenting it. I wish I would of downloaded it.
> And the next day it was all gone the footage, I have signed copys of DVDs and posters and shit he sent me in the mail.

(A reply from another commenter) - I remember he went on a long rant about various people in Hollywood and whatnot. Someone mentioned him having schizophrenia/paranoia, and while I'm in no way a psychologist or medical professional, it did seem like things were getting progressively more bizarre and unhinged. Given how creative and abstract he was when he initially started with his film making and music, I think it masked what was actually going on ( whether it was drug use, the onset of some sort of mental illness, or a mix of the two ). Earlier on he was still eccentric but seemed more lucid and driven with what he was doing.

> From what I've gathered (also a fan from DRC and Cabin Fever) his mother committed him to an institution and when released, he went to live with his mother. The twitter chick claims to be his fiancé now and he's no longer with Mary. But who knows.

It would turn out that Andrews also suffers from some very severe issues. Having chatted with his mother Giuseppegirl informed me that he has recently been placed in a mental health facility and has begun a 6 month stint in there where he has no access to the internet or anyone other than family members. He had a break up with his wife Mary Beth, who appears in a lot of his films, so it's possible that this is what put him over the edge. I've talked with Adam Rifkin who says he has some of Giuseppe's rarer films, but hasn't talked with the man for a few years now. That's as far as I have gotten in the rabbit hole.

A bigger YouTube channel made a video about Giuseppe's disappearance, titled "What Happened to Giuseppe Andrews? Internet Mysteries", posted Nov. 11, 2021:
(this commenter is different from account who made the earlier comment about ringing the doorbell in NY):

This dude showed up at my parents house 3 years ago in the middle of the night, asking for help and saying he needed to be let in. Absolutely no way was that happening. Long story short we found out after the fact that he was a character in Detroit Rock City & American History X some of my favorite movies
The last video of him I saw was a crazed rant of him yelling about censorship of art. He was real angry and cursing in a vlog style video. I think some people were criticizing him for use of racist language in his films I’m not exactly sure but I saw snippets of his rant and then the video was taken down a month later along with everything else.

1 year ago:
> He currently lives in Elko Nevada after having a schizophrenic break he still lives with his loving mother part time and she takes care of him. I see him around town a lot and only recently found out that he is Giuseppe Andrews. I can answer most questions if you’re curious.
There was also an interesting thread about 4 years ago, on a different subreddit:
https://www.reddit.com/RedLetterMedia/comments/gal55x/giuseppe_andrews/
A few of the more interesting remarks:

After his California days he spent a few years around Austin making films that mostly just starred himself and his wife Mary. Some of these are really good but his minimalism and experimentation are pushed to the limits here. Some are absolute garbage. After this there was a short stint in upstate New York with this same kind of limited style. Shortly into this cycle things for weird then he disappeared. Right before he disappeared he was posting a lot of troublesome content and releasing TONS of music and films with nonsensical names like "fffff" which would be followed up with "fffffffff". I haven't seen any of this stuff.

> I remember the New York era where things kinda went off the deep end. He released a lot of content where he talked a lot. There was quite a few where he would mention that he was desperately trying to reach out to John Frusciante
Has anyone else stumbled across any comments out there, that support this general narrative / add additional context, or perhaps give reason to believe something a bit different? In particular, towards the end with his site and the long drawn out "spoken word albums" / posts he would make? I listened to some of the audio samples when they were on the site years ago and some of it was unbelievably weird, like he was in a totally dissociated state, talking to people who weren't actually there. There were a couple specific celebrities he was "talking to" quite often, John Frusciante was one for sure, and another guitar player from a relatively small band I can't remember now (I looked them up at the time and thought it was particularly weird, as they were like a small time college rock band who had broken up years prior).
One thing I do remember quite distinctly was I was quite surprised when a shot of Giuseppe on a playground with a man and woman in upper state NY was posted to Instagram, a short while after his website went down. If I remember correctly, they were musicians and the caption said something to the effect that he was helping them film a video. At this point I thought he was more or less completely out of it based on what he'd been posting to his website, so I was really surprised that he had connected with some strangers to actually do something like that, but I don't believe there was ever any follow up posts. I haven't been able to find that post since, if anyone ever remembers seeing that, and who the couple were that would be unbelievably helpful to me!
From the bits and pieces that have come out, I feel like I can stitch together a bit of an understanding of how things might have gone down over the last decade, but a lot is still very speculative to an extent. I'm really curious if anyone out there can corroborate some of these stories in any way, or add any additional information!

https://preview.redd.it/75ngqs5j3g1d1.jpg?width=791&format=pjpg&auto=webp&s=7885a7cbc661b12fcdb210d1ce2e28104bd8fff6
https://preview.redd.it/u3qz6t5j3g1d1.jpg?width=791&format=pjpg&auto=webp&s=d9c37b7a15e01f251a81ff24dc6ad31fbc5b55b6

1. Amazon Store Rent
First, let's talk about the monthly rent for an Amazon store. Registering an Amazon store is free, but using a company registration instead of a personal one is recommended. This approach is safer and has a higher approval rate. After registering, you can choose between an Individual account and a Professional account.
Individual Account: This account has no monthly fee, but you'll pay Amazon $0.99 for each item you sell. It’s suitable for sellers who are just starting out and have lower sales volumes.
Professional Account: This account costs $39.99 per month, but you won’t pay a fee per sale. This option is more cost-effective if you sell more than 40 items per month.
Recommendation: If you’re just starting and your sales are low, opt for the Individual account. As your sales increase and you consistently sell more than 40 items per month, switch to the Professional account to save on per-item fees.

1. Product Selection Tools

Choosing the right products to sell is crucial for the success of your e-commerce business. Fortunately, there are several tools available to assist with this process, each offering unique features to help you make informed decisions.
Popular Paid Tools: JungleScout and Helium10
JungleScout: Priced at $49/month, JungleScout is widely recognized for its comprehensive suite of tools designed to help sellers identify profitable products, estimate sales, and analyze competition. Its features include:
Product Database: Allows you to filter products based on various criteria like price, sales, and competition.
Product Tracker: Helps track the performance of potential products over time.
Keyword Scout: Provides keyword research and optimization suggestions to enhance product listings.
Sales Analytics: Offers insights into sales trends and revenue estimates.
Helium10: At $79/month, Helium10 is another powerful tool that provides a wide range of functionalities for Amazon sellers. Key features include:
Black Box: A product research tool that allows you to find profitable niches.
Xray: A Chrome extension that gives you a quick overview of product performance metrics directly on Amazon.
Keyword Research: Tools like Cerebro and Magnet help you discover and optimize for high-ranking keywords.
Listing Optimization: Features like Scribbles and Index Checker ensure your product listings are optimized for maximum visibility.
Free Tool: 4SELLER
4SELLER: For those who are looking for a budget-friendly option, 4SELLER is a free tool that offers a robust set of features to aid in product selection and management. It includes:
Product Selection: Assists in identifying profitable products by analyzing market trends and competition.
Inventory Management: Helps track inventory levels, forecast demand, and manage stock efficiently to prevent overstocking or stockouts.
Supplier Finder: Aids in locating reliable suppliers, which is essential for maintaining product quality and consistency.
Why Product Selection Tools are Essential
Using product selection tools is vital because they provide data-driven insights that help you make informed decisions. These tools can save you time and reduce the risk of choosing products that may not sell well. They offer features that allow you to:
Identify Trends: By analyzing market data, these tools help you stay ahead of trends and capitalize on emerging opportunities.
Evaluate Competition: Understanding your competition is crucial. These tools provide detailed analysis of competitors' products, pricing strategies, and sales performance.
Optimize Listings: Well-optimized product listings are more likely to attract buyers. These tools offer keyword research and listing optimization features that improve your product's visibility on e-commerce platforms.
Manage Inventory: Efficient inventory management ensures you have the right products available at the right time, which is crucial for maintaining customer satisfaction and maximizing sales.
Whether you opt for a paid tool like JungleScout or Helium10, or a free option like 4SELLER, leveraging these tools can significantly enhance your ability to select profitable products, manage inventory effectively, and optimize your listings for better performance.
3. Initial Stock Costs
Purchasing your first batch of products involves a significant initial investment, and the amount required can vary widely depending on the type of products you choose to sell. Here’s a detailed breakdown of what to consider when estimating your initial stock costs:
Factors Influencing Initial Stock Costs
Product Type and Price: The nature of the products you choose to sell will greatly influence your initial costs. Higher-priced items tend to have less competition but require a larger upfront investment. Conversely, cheaper products are more budget-friendly but often come with higher competition.
Quantity: The number of units you decide to purchase initially is another major factor. A common recommendation for new sellers is to start with 200-500 units. This range allows you to test the market demand without overcommitting financially.
Calculating Initial Costs
To estimate your initial stock costs, you need to multiply the quantity of units by the purchase price per unit. Here’s a simplified formula:
Initial Stock Cost=Quantity×Purchase Price per UnitInitial Stock Cost=Quantity×Purchase Price per Unit
For instance, if you decide to buy 300 units of a product that costs $5 per unit, your initial stock cost would be:
300 units×$5/unit=$1,500300 units×$5/unit=$1,500
Typical Budget Ranges for New Sellers
Low Budget: If you’re starting with a tighter budget, you might opt for products with a lower purchase price. For example, if you choose items costing around $2 per unit and purchase 200 units, your initial cost would be $400.
Moderate Budget: A more common range for new sellers is between $1,000 and $3,000. This allows for a balance between purchasing a reasonable quantity of units and managing the risk of unsold inventory. For example, buying 400 units at $5 per unit would total $2,000.
Higher Budget: With a larger budget, you can consider higher-priced items that might have less competition. For instance, purchasing 300 units at $10 per unit would result in an initial cost of $3,000.
Why Initial Stock Costs are Important
Understanding and planning for initial stock costs is critical because it ensures you are adequately prepared for the financial outlay required to launch your business. Here are a few reasons why this is essential:
Market Testing: Buying an appropriate number of units allows you to test market demand without over-investing. This way, you can gauge the product's popularity and adjust future orders accordingly.
Cash Flow Management: Proper planning helps manage your cash flow effectively. Ensuring you have enough funds to cover initial stock costs, along with other expenses like marketing and shipping, is crucial for maintaining business operations.
Risk Mitigation: Starting with a moderate quantity of units helps minimize the risk of unsold inventory, which can tie up capital and lead to losses. It’s better to start small, analyze performance, and scale up gradually.
Carefully estimating and planning for your initial stock costs is a vital step in setting up your e-commerce business. By understanding the factors that influence these costs and budgeting accordingly, you can make informed decisions that set the foundation for a successful venture. Whether you have a limited budget or can invest more significantly, strategic planning will help you manage risks and maximize your chances of success.
4. UPC Codes
UPC stands for Universal Product Code, a standardized barcode used by retailers, including Amazon, to track products. Obtaining UPC codes is a critical step in setting up your products for sale. Here’s a detailed explanation of why you need them, where to get them, and the associated costs.
What are UPC Codes?
Definition: UPC codes are unique identifiers assigned to products. Each code consists of a series of black bars and a corresponding 12-digit number that can be scanned by barcode readers.
Purpose: These codes help retailers manage inventory, streamline the checkout process, and track sales. For e-commerce platforms like Amazon, UPC codes ensure each product is uniquely identifiable, reducing errors and simplifying logistics.
Where to Buy UPC Codes
Official Source: GS1: The Global Standards 1 (GS1) organization is the official provider of UPC codes. Purchasing from GS1 ensures the authenticity and uniqueness of your codes, which is crucial for compliance with Amazon’s policies.
Why GS1?: While there are third-party sellers offering UPC codes at lower prices, these codes might not always be unique or compliant with GS1 standards. Using GS1 guarantees that your UPCs are globally recognized and legitimate, preventing potential issues with listing products on Amazon.
Cost of UPC Codes
Initial Purchase: GS1 sells UPC codes in packs. A pack of 10 UPCs costs $250 initially. This upfront cost covers the registration and issuance of the codes.
Annual Renewal Fee: In addition to the initial purchase cost, there is a $50 annual renewal fee. This fee ensures your codes remain active and your registration with GS1 stays current.
Breakdown of Costs
Initial Cost: For a pack of 10 UPC codes, the initial cost is $250.
Annual Renewal: The $50 annual renewal fee applies every year to maintain your codes.
Example Calculation:
If you purchase a pack of 10 UPCs, your total cost for the first year would be:
$250 (initial cost)+$50 (annual renewal fee)=$300$250 (initial cost)+$50 (annual renewal fee)=$300
In subsequent years, you will only pay the $50 renewal fee to keep your UPCs active.
Why UPC Codes are Important
Inventory Management: UPC codes play a crucial role in inventory management, allowing you to track stock levels accurately. This helps prevent stockouts and overstock situations.
Product Identification: Each UPC code is unique to a specific product, ensuring that Amazon and other retailers can correctly identify and catalog your items. This reduces the risk of listing errors and mix-ups.
Compliance and Credibility: Using GS1-issued UPC codes ensures compliance with Amazon’s listing requirements. This adds credibility to your listings and prevents potential issues that might arise from using unauthorized codes.
Efficiency and Automation: UPC codes facilitate the automation of various processes, including checkout, shipping, and inventory updates. This enhances operational efficiency and reduces manual workload.
Investing in UPC codes from GS1 is an essential step for any e-commerce business aiming to sell on platforms like Amazon. The initial cost of $250 for a pack of 10 UPCs, along with the $50 annual renewal fee, ensures that your products are uniquely identifiable and compliant with global standards. This investment not only helps in effective inventory management but also enhances the credibility and efficiency of your business operations.
5. Shipping and Distribution Costs
Shipping and distribution costs are critical components of your overall budget when selling on Amazon. These costs encompass various fees and charges that ensure your products reach Amazon’s warehouses and, ultimately, your customers. Here’s a detailed breakdown of what to consider and how these costs can impact your business.
Components of Shipping and Distribution Costs
Shipping to Amazon’s Warehouse: This involves the costs of transporting your products from your supplier to Amazon’s fulfillment centers. Factors influencing these costs include the size and weight of your products, the shipping method, and the distance between the supplier and the warehouse.
Packaging: Proper packaging is essential to protect your products during transit. This includes boxes, cushioning materials, and labeling.
Inspection Fees: To ensure quality and compliance with Amazon’s standards, you might need to pay for product inspections before they are shipped.
Import Duties and Taxes: If you are importing products from another country, customs duties and taxes will apply. These costs vary based on the product category and the country of origin.
Estimated Shipping Costs by Product Size
Small Items: For smaller products, shipping costs are generally lower. On average, you can expect to pay around $4 per unit for shipping.
Mid-sized Products: For larger or heavier items, shipping costs increase. These costs can range from $8 to $12 per unit, depending on the specific dimensions and weight of the products.
Amazon FBA Fees
Fulfillment by Amazon (FBA) Fees: Once your products are in Amazon’s warehouse, the company handles storage, packaging, and shipping to customers. Amazon charges FBA fees for these services, which are based on the size and weight of the product.
Small and Light Items: FBA fees for smaller items typically range from $2.92 to $6.13 per unit.
Larger Items: For bigger or heavier products, FBA fees can be higher, reflecting the additional handling and shipping costs.
Breakdown of Costs
Shipping Costs to Amazon’s Warehouse:
Small items: $4 per unit
Mid-sized items: $8-$12 per unit
Amazon FBA Fees:
Small items: $2.92-$6.13 per unit
Larger items: Higher fees depending on size and weight
Example Calculation
If you are shipping 300 small items to Amazon’s warehouse, with each unit costing $4 to ship and an average FBA fee of $4.50, your total costs would be:
Shipping to Warehouse: 300 units×$4/unit=$1,200300 units×$4/unit=$1,200
FBA Fees: 300 units×$4.50/unit=$1,350300 units×$4.50/unit=$1,350
Total Shipping and Distribution Costs:
$1,200 (shipping)+$1,350 (FBA fees)=$2,550$1,200 (shipping)+$1,350 (FBA fees)=$2,550
Why Shipping and Distribution Costs are Important
Budget Planning: Understanding and accurately estimating these costs is crucial for budgeting and financial planning. Unexpected expenses can significantly impact your profitability.
Pricing Strategy: These costs need to be factored into your pricing strategy to ensure you maintain healthy profit margins. Underestimating shipping and distribution costs can erode your margins and affect your competitiveness.
Customer Satisfaction: Efficient shipping and distribution are key to timely delivery and customer satisfaction. Using Amazon FBA ensures reliable and fast shipping, which can enhance your seller ratings and lead to repeat business.
Operational Efficiency: Managing these costs effectively can streamline your operations and improve cash flow. By optimizing packaging, negotiating better shipping rates, and accurately forecasting demand, you can reduce expenses and improve efficiency.
Shipping and distribution costs are a significant part of your overall expenses when selling on Amazon. By carefully estimating these costs, including packaging, inspection fees, import duties, and Amazon FBA fees, you can better manage your budget and pricing strategy. Understanding these costs helps ensure smooth operations, enhances customer satisfaction, and supports your business's profitability and growth.
6. Inventory Storage Costs
Inventory storage costs are a critical consideration when using Amazon’s Fulfillment by Amazon (FBA) service. These fees are based on the size and quantity of your inventory stored in Amazon’s warehouses and vary throughout the year. Here’s a detailed breakdown of these costs and their implications for your business.
Amazon’s Storage Fees
Amazon charges monthly storage fees that depend on the size category of your products (standard-size or oversized) and the time of year. The fees are higher during the holiday season (October to December) due to increased demand for warehouse space.
Standard-Size Storage Fees
January to September: $0.83 per cubic foot
October to December: $2.40 per cubic foot
Oversized Storage Fees
January to September: $0.53 per cubic foot
October to December: $1.20 per cubic foot
Calculating Storage Costs
To estimate your storage costs, you need to know the cubic footage of your inventory. Here’s how you can calculate it:
Cubic Footage=Length×Width×HeightCubic Footage=Length×Width×Height
Once you have the cubic footage, multiply it by the applicable storage fee rate.
Example Calculation for Standard-Size Products
Let’s say you have 500 units of a product, each measuring 1 cubic foot. Your storage costs would be:
January to September: 500 cubic feet×$0.83/cubic foot=$415500 cubic feet×$0.83/cubic foot=$415
October to December: 500 cubic feet×$2.40/cubic foot=$1,200500 cubic feet×$2.40/cubic foot=$1,200
Example Calculation for Oversized Products
If you have 200 units of an oversized product, each measuring 3 cubic feet, your storage costs would be:
January to September: 600 cubic feet×$0.53/cubic foot=$318600 cubic feet×$0.53/cubic foot=$318
October to December: 600 cubic feet×$1.20/cubic foot=$720600 cubic feet×$1.20/cubic foot=$720
Why Inventory Storage Costs Matter
Budget Management: Accurately estimating storage costs is crucial for budgeting and financial planning. These costs can add up, especially during peak seasons, impacting your overall profitability.
Inventory Turnover: High storage costs can incentivize better inventory management practices, such as maintaining optimal stock levels and ensuring a higher inventory turnover rate. This helps in reducing long-term storage fees and minimizing the risk of overstocking.
Seasonal Planning: Knowing that storage fees increase during the holiday season can help you plan your inventory levels more effectively. You might choose to stock up on faster-moving items or reduce slower-moving inventory before the fees increase.
Cost Control: By understanding these fees, you can implement strategies to minimize them, such as reducing the size of your packaging, negotiating better storage terms, or using other fulfillment centers if necessary.
Strategies to Manage Storage Costs
Optimize Inventory Levels: Maintain a balance between having enough stock to meet demand and avoiding excess inventory that incurs high storage costs.
Seasonal Adjustments: Plan your inventory levels based on seasonal fluctuations in storage fees, ensuring you minimize costs during peak periods.
Efficient Packaging: Use packaging that minimizes space without compromising product safety. Smaller packaging reduces the cubic footage and, consequently, storage fees.
FBA Inventory Management: Use Amazon’s inventory management tools to monitor and adjust your stock levels based on sales data and forecasts.
Inventory storage costs are an important aspect of selling on Amazon using FBA. These costs, varying by product size and season, can significantly impact your business’s profitability. By accurately estimating these fees and implementing strategies to manage and reduce them, you can optimize your inventory management and control expenses effectively. Understanding and planning for these costs will help ensure a smoother and more profitable operation.

1. Platform Commission

When selling on Amazon, it’s essential to account for the platform commission, known as the referral fee. This fee is a percentage of each sale and varies by product category. Understanding these fees is crucial for pricing your products and calculating your profit margins.
Amazon’s Referral Fees
Amazon charges a referral fee on each sale made through its platform. The percentage varies depending on the product category. Here are some common examples:
Electronics: 8%
Beauty Products: 15%
Books: 15%
Clothing and Accessories: 17%
Home and Kitchen: 15%
How Referral Fees Are Calculated
The referral fee is calculated as a percentage of the total sales price, which includes the item price and any shipping or gift wrap charges.
Referral Fee=Sales Price×Referral Fee PercentageReferral Fee=Sales Price×Referral Fee Percentage
Example Calculations
Electronics: If you sell a gadget for $100, the referral fee would be: $100×8%=$8$100×8%=$8
Beauty Products: If you sell a skincare product for $50, the referral fee would be: $50×15%=$7.50$50×15%=$7.50
Why Platform Commission is Important
Pricing Strategy: Knowing the referral fee helps you set your product prices appropriately to ensure you cover costs and achieve desired profit margins.
Profit Margin Calculation: Understanding the commission allows you to accurately calculate your net profit after deducting all fees.
Category Selection: The commission rate can influence your decision on which product categories to focus on. Lower commission rates in certain categories might lead to higher profitability.
Competitive Pricing: Factoring in the referral fee ensures your prices remain competitive while still being profitable.
Impact on Different Product Categories
High-Commission Categories: Categories like beauty products and clothing with higher referral fees require careful pricing to maintain profitability. High fees can significantly impact margins, especially for low-cost items.
Low-Commission Categories: Categories like electronics with lower referral fees can offer better profit margins, but these categories might also have higher competition.
Strategies to Manage Referral Fees
Optimize Pricing: Adjust your pricing to ensure it covers all costs, including the referral fee, while remaining attractive to customers.
Product Selection: Consider the referral fee when selecting products to sell. Products in categories with lower fees might be more profitable.
Bundle Products: Creating product bundles can help increase the average sales price, potentially offsetting the impact of the referral fee.
Platform commission is a significant cost factor when selling on Amazon. By understanding the referral fee structure and calculating these fees accurately, you can make informed decisions about pricing, product selection, and profitability. Properly managing and accounting for these fees ensures your business remains competitive and financially sustainable on the Amazon platform.
8. Advertising Costs
Advertising is a crucial component of your e-commerce strategy, driving visibility and sales for your products on Amazon. Effective advertising can help you reach potential customers quickly, but it requires a financial investment. Here’s a detailed breakdown of advertising costs, strategies, and their impact on your business.
Types of Advertising
Amazon Advertising: The primary form of advertising on Amazon is Pay-Per-Click (PPC) ads. These ads appear in search results and on product detail pages, allowing you to target specific keywords and audiences.
Sponsored Products: These ads promote individual product listings and appear in search results and product pages.
Sponsored Brands: These ads feature your brand logo, a custom headline, and multiple products.
Sponsored Display: These ads target audiences both on and off Amazon, helping to re-engage shoppers who have viewed your products.
Off-Amazon Advertising: To broaden your reach, you can also advertise on social media platforms like Facebook and Instagram. These platforms allow for targeted advertising based on demographics, interests, and behaviors.
Budgeting for Advertising
A typical budget for new sellers on Amazon ranges from $700 to $1,000. This budget should cover various advertising strategies, including PPC campaigns and social media ads.
Cost Breakdown
Amazon PPC Ads:
Sponsored Products: These are the most common and can cost anywhere from $0.10 to $2.00 per click, depending on the competitiveness of your keywords.
Sponsored Brands: These ads generally cost more per click due to their higher visibility and brand promotion capabilities.
Sponsored Display: Costs vary but can be effective for retargeting potential customers.
Social Media Advertising:
Facebook Ads: Costs typically range from $0.50 to $2.00 per click, depending on targeting options and competition.
Instagram Ads: Similar to Facebook, Instagram ad costs range from $0.50 to $2.00 per click, with the advantage of visual storytelling through images and videos.
Example Budget Allocation
Let’s allocate a $1,000 advertising budget across different platforms:
Amazon PPC Ads: $600
Sponsored Products: $400
Sponsored Brands: $150
Sponsored Display: $50
Social Media Ads: $400
Facebook Ads: $200
Instagram Ads: $200
Why Advertising is Important
Increased Visibility: Advertising ensures your products appear in front of potential buyers, increasing the likelihood of sales.
Competitive Edge: With many sellers on Amazon, advertising helps you stand out and reach customers who might otherwise not find your products.
Sales Velocity: Effective advertising can boost your sales velocity, improving your product rankings and increasing organic visibility over time.
Strategies for Effective Advertising
Keyword Research: Use tools like Amazon’s Keyword Planner or third-party tools to identify high-performing keywords for your PPC campaigns.
A/B Testing: Continuously test different ad creatives, headlines, and targeting options to find the most effective combinations.
Monitor and Optimize: Regularly review your ad performance data to optimize your campaigns. Adjust bids, pause underperforming keywords, and allocate more budget to high-performing ads.
Leverage Social Media: Use Facebook and Instagram to build brand awareness and drive traffic to your Amazon listings. Engaging content, such as videos and customer testimonials, can enhance ad performance.
Advertising is a vital part of your e-commerce strategy on Amazon and beyond. Allocating a budget of $700 to $1,000 for advertising can significantly enhance your product visibility and drive sales. By utilizing Amazon PPC ads and leveraging social media platforms like Facebook and Instagram, you can reach a broader audience and increase your chances of success. Effective advertising requires continuous monitoring and optimization, but the investment can lead to substantial returns in terms of sales growth and brand recognition.
9. Returns and Refunds
Managing returns and refunds is an inevitable part of selling on Amazon. While they can impact your profitability, understanding the associated costs and implementing effective management strategies can help mitigate their effects. Here’s a detailed breakdown of the costs and considerations involved in handling returns and refunds.
Amazon Return Processing Fees
Amazon charges a return processing fee that varies depending on the product’s size and weight. This fee is applied when a customer returns a product, and it covers the cost of handling and processing the return.
Standard-Size Products: Fees for standard-size products are typically lower due to their smaller dimensions and weight.
Oversized Products: Fees for oversized products are higher because of the additional handling and storage space required.
Example Fee Structure
Standard-Size Product Return Fee: Approximately $2 to $5 per unit, depending on the specific dimensions and weight.
Oversized Product Return Fee: Approximately $5 to $20 per unit, depending on the specific dimensions and weight.
Additional Costs of Returns and Refunds
Restocking Fees: Amazon may charge a restocking fee for certain returned items. This fee is deducted from the refund amount and can range from 10% to 20% of the item’s price.
Return Shipping Costs: In some cases, you may be responsible for covering the cost of return shipping, especially if the return is due to a defect or error on your part.
Product Condition: Returned items that are not in resellable condition may need to be disposed of or liquidated, leading to additional losses.
Why Returns and Refunds Matter
Customer Satisfaction: Efficient handling of returns and refunds is crucial for maintaining high levels of customer satisfaction and positive reviews. Poor management can lead to negative feedback and damage your seller reputation.
Cost Management: Understanding and anticipating the costs associated with returns can help you better manage your budget and pricing strategy, ensuring you account for these potential expenses.
Inventory Control: Effective return management helps maintain accurate inventory levels and reduces the risk of overstocking or stockouts.
Strategies to Manage Returns and Refunds
Clear Product Descriptions: Provide detailed and accurate product descriptions to reduce the likelihood of returns due to customer dissatisfaction or misunderstandings.
Quality Control: Implement rigorous quality control measures to minimize defects and errors that could lead to returns.
Customer Service: Offer excellent customer service to address issues promptly and potentially resolve problems without necessitating a return.
Return Policies: Establish clear and fair return policies that balance customer satisfaction with protecting your business from excessive costs.
Example Calculation
Let’s consider you sell 100 units of a product, with an average return rate of 5%. Here’s how you can calculate the potential costs:
Product Price: $50 per unit
Return Rate: 5% (5 units)
Return Processing Fee: $3 per unit
Restocking Fee: 15% of the product price ($7.50 per unit)
Return Shipping Cost: $5 per unit
Total Return and Refund Costs:
Return Processing Fee=5 units×$3=$15Return Processing Fee=5 units×$3=$15 Restocking Fee=5 units×$7.50=$37.50Restocking Fee=5 units×$7.50=$37.50 Return Shipping Cost=5 units×$5=$25Return Shipping Cost=5 units×$5=$25
Total Costs:
$15+$37.50+$25=$77.50$15+$37.50+$25=$77.50
Handling returns and refunds is a necessary aspect of selling on Amazon, and the associated costs can add up quickly. By understanding the fees and implementing strategies to manage returns effectively, you can minimize their impact on your profitability. Clear product descriptions, stringent quality control, excellent customer service, and well-defined return policies can all contribute to reducing return rates and associated costs. Efficient return management not only helps maintain customer satisfaction but also supports better cost control and inventory management.

1. Miscellaneous Expenses

In addition to the primary costs associated with setting up and running your Amazon business, there are several miscellaneous expenses that can significantly impact your budget. These costs, while often overlooked, are crucial for creating a professional and efficient operation. Here’s a detailed breakdown of these potential expenses and their importance.
Graphic Design for Product Listings
Importance: High-quality graphics and well-designed product listings are essential for attracting customers and conveying professionalism. Poorly designed listings can deter potential buyers.
Costs: Hiring a freelance graphic designer can cost between $50 and $200 per listing, depending on the complexity and the designer's experience.
Services: Graphic design services might include creating product images, infographics, and enhanced brand content (EBC) that highlights your product's features and benefits.
Professional Photography
Importance: Professional photos can make a significant difference in how your product is perceived. High-quality images help build trust with customers and increase conversion rates.
Costs: Professional product photography can range from $100 to $500 per product, depending on the number of images and the photographer’s expertise.
Services: This may include standard product shots, lifestyle images showing the product in use, and detailed close-ups of key features.
Virtual Assistant (VA) Services
Importance: Hiring a virtual assistant can help manage various tasks, such as customer service, inventory management, and order processing. This can free up your time to focus on strategic growth.
Costs: VAs typically charge between $10 and $30 per hour, depending on their skill level and the tasks they perform.
Services: Tasks handled by VAs can include responding to customer inquiries, updating product listings, managing social media accounts, and handling administrative duties.
Other Potential Miscellaneous Expenses
Subscription Services: Tools and software subscriptions for keyword research, inventory management, and sales analytics can cost anywhere from $20 to $200 per month.
Legal and Accounting Services: Professional advice for legal and tax matters is crucial. This can include incorporating your business, trademark registration, and tax preparation, costing several hundred dollars annually.
Packaging Design: Custom packaging design can enhance your brand image and customer experience. Costs can range from $100 to $500, depending on the complexity of the design.
Marketing and Promotional Materials: Additional marketing efforts, such as email campaigns, social media ads, and promotional giveaways, can also add to your expenses.
Example Budget Allocation
Let’s break down a potential budget for these miscellaneous expenses:
Graphic Design: $150 per listing for 5 listings = $750
Professional Photography: $300 per product for 3 products = $900
Virtual Assistant: $20 per hour for 10 hours per month = $200 per month
Subscription Services: $100 per month
Legal and Accounting Services: $500 annually
Packaging Design: $300
Marketing and Promotional Materials: $200 per month
Annual Costs:
Graphic Design=$750Graphic Design=$750 Professional Photography=$900Professional Photography=$900 Virtual Assistant=$200×12=$2,400Virtual Assistant=$200×12=$2,400 Subscription Services=$100×12=$1,200Subscription Services=$100×12=$1,200 Legal and Accounting Services=$500Legal and Accounting Services=$500 Packaging Design=$300Packaging Design=$300 Marketing and Promotional Materials=$200×12=$2,400Marketing and Promotional Materials=$200×12=$2,400
Total Annual Miscellaneous Expenses:
$750+$900+$2,400+$1,200+$500+$300+$2,400=$8,450$750+$900+$2,400+$1,200+$500+$300+$2,400=$8,450
Why Miscellaneous Expenses Matter
Professionalism and Trust: Investing in professional services like graphic design and photography enhances your product listings and builds trust with potential customers.
Efficiency and Focus: Hiring a virtual assistant allows you to delegate time-consuming tasks, enabling you to focus on growing your business.
Operational Smoothness: Subscriptions to essential tools and professional legal and accounting services ensure your business operates smoothly and compliantly.
Brand Building: Custom packaging and marketing materials contribute to a strong brand identity, which can lead to increased customer loyalty and repeat business.
Miscellaneous expenses, while sometimes overlooked, play a vital role in the success of your Amazon business. By budgeting for high-quality graphic design, professional photography, virtual assistant services, and other essential tools and services, you can create a professional and efficient operation. These investments not only enhance your product listings and customer experience but also free up your time to focus on strategic growth, ultimately contributing to your business's long-term success.
Summary
Setting up and running an Amazon business involves various costs that need careful consideration to ensure profitability and efficiency. Here’s a summary of the key cost components:
Product Selection Tools: Essential for choosing profitable products, with popular tools like JungleScout ($49/month) and Helium10 ($79/month). Free alternatives like 4SELLER also provide valuable features for product selection and inventory management.
Initial Stock Costs: Depending on the product type and quantity, initial stock costs can range from $1,000 to $3,000. Starting with 200-500 units is recommended to test the market without overcommitting financially.
UPC Codes: Necessary for product tracking, these should be purchased from GS1. A pack of 10 UPC codes costs $250 initially, plus a $50 annual renewal fee.
Shipping and Distribution Costs: Includes fees for shipping products to Amazon’s warehouse and Amazon’s Fulfillment by Amazon (FBA) fees, which range from $2.92 to $6.13 per unit. Shipping small items might cost around $4 per unit, while mid-sized products could cost $8-$12 per unit.
Inventory Storage Costs: Monthly fees for storing products in Amazon’s warehouse vary by size and season. Standard-size storage costs $0.83 per cubic foot from January to September and $2.40 per cubic foot from October to December. Oversized storage costs $0.53 per cubic foot and $1.20 per cubic foot during these periods, respectively.
Platform Commission: Amazon takes a commission on each sale, typically between 8% and 15%, depending on the product category. For instance, electronics have a referral fee of 8%, while beauty products have a fee of 15%.
Advertising Costs: To drive visibility and sales, set aside $700-$1,000 for advertising. This includes Amazon PPC ads and potentially social media ads on platforms like Facebook and Instagram.
Returns and Refunds: Handling returns incurs costs, including Amazon’s return processing fee, restocking fees, and return shipping costs. These fees vary based on product size and weight.
Miscellaneous Expenses: Other costs include graphic design for product listings ($50-$200 per listing), professional photography ($100-$500 per product), and virtual assistant services ($10-$30 per hour). Additional expenses may include subscription services, legal and accounting services, packaging design, and marketing materials.
In total, you'll need at least $5,000 to start an Amazon FBA business today. Plus, you'll need to spend a lot of time managing your store and optimizing your product listings. This includes continuously monitoring your sales performance, tweaking your advertising strategies, and keeping an eye on competitors to stay ahead in the market.
By understanding and planning for these costs, you can effectively manage your Amazon business, ensuring it remains profitable and efficient while maintaining high levels of customer satisfaction.

Played survivors:

• Matías Recalt (Roberto Canessa): He calls Dr. Canessa “Robert”. Although they don’t resemble each other physically (other than having big noses), they do have similar personalities. Matías could not cry on set, his emotions were kind of blocked (his father had passed away very recently), but Roberto says he was never able to cry in the mountains either. Matías is also headstrong and would sometimes do things his way instead of the way Bayona asked for him, which was very Canessa of him (1).
• Agustín Pardella (Fernando "Nando" Parrado): He calls Nando his favorite hero and feels that he has taught him a lot about resilience, and makes him want to become a better person (2). He considers Nando a friend, someone with a lot of emotions and warmth, which he had to block in the mountains. Rather that portraying the “superhero” that the media has often painted Nando as, he focused on getting to know him as a person and bring his humanity onscreen (3).
• Agustín Della Corte (Antonio "Tintín" Vizintín): He and Tintín had already met before, since Tintín used to be the president of the Uruguayan Rugby Union, and Della used to be part of the national rugby team (3). They hugged when they met for the movie for the first time (4). tThey met a lot of times, and he got very interested in what Tintín felt in each moment, the emotional details, which is exactly what the survivors wanted. Him being a rugby player helped a lot. Tintín feels that he was able to capture a lot of the essence of what he lived in the mountains. The first time Tintín watched the movie, he didn’t know how he felt about it, because it transported him to the mountains (2).
• Felipe "Pipe" G. Otaño (Carlos "Carlitos" Páez R.): His mother made him read The Society of the Snow when he was younger, so he was more familiar with the story that the average Argentinian. He guessed that he was playing Carlos Páez before the roles were revealed because of his age, physical traits, and what lines he they made him read. He not only Carlito’s book, but also the ones written by his parents. He also watched a lot of interviews with Carlitos (3). He went to Carlitos’ house and met his family. They texted a lot during the process of filming, and still text semi-regularly (2). He also relied on Pablo Vierci on set for details of his personality (3).
• Tomás Wolf (Gustavo Zerbino): He didn’t only get close to Gustavo, they had a barbecue together, and he always answered his questions (3). He also got close to Lupe Zerbino, a daughter. He played in a football (soccer) match, Zerbinos vs Canessas (Zerbinos won). Zerbino still shows him support in social media, even liking more political posts (5).
• Esteban "Kuku" Kukuriczka (Adolfo "Fito" Strauch): He read the book as soon as he got a clue of what the movie was about. At first, they talked at the hotel for around three hours, then he went to his home and met his family, they could empathize with each other (3). Fito and his wife recently went to watch one of Kuku’s theatre performances (2).
• Francisco Romero (Daniel Fernández): They talked a lot. The first time they met up alone, it was in a hotel. Daniel had a lot of love when talking to Fran. Fran feels like he would have played a similar role/made similar decisions in the mountains. According to Chori Segura, Daniel is physically a lot bigger than Fran irl (4). From Daniel, Fran takes away temperance, listening to others, being able to put the group first (3).
• Rafael Federman (Eduardo Strauch): When they met, Eduardo gave him his book as a gift. He would always answer Rafael’s questions (3). Eduardo always received him warmly (2). Rafael took the exit sign of the plane as a souvenir from set, same as Eduardo irl (5).
• Andy Pruss (Roy Harley): He got his information from the books and interviews. But also from talking to him, and how he sees himself in the mountains, 50 years later, what he did right and what he did wrong, specially about not being able to keep his emotions in check, which ended up affecting him a lot (3). Roy took him out in his car to see the places where he grew up, where he studied, his childhood house. Roy also went with Andy and his parents to the beach (2).
• Juan Ignacio "Juanicar" Carusso (Álvaro Mangino): Álvaro as a character had never existed in the other movies, so he felt a lot of responsibility playing him. Álvaro took him home and personally taught him how he used to crawl with a broken leg. He would always answer any question he had (3). Álvaro and Margarita also took some of their family to set, for the hospital scenes (2).
• Simón Hempe (José Luis "Coche" Inciarte): Once his participation got confirmed in the movie, he bought the Society of the Snow and another book about the event, on a whim. It ended up being Coche’s book (3). He feels like he bonded with Coche, since day 1, almost like a grandfather. He also got close to his family, specially his (now) widow, Soledad (2). His death was very hard on Simón (3). They talked a lot, at his house, by phone, on set. They got close enough that Simón could show up to the Inciarte household unannounced (2), and Coche called him his “favorite actor”(2). Coche personally coached him on set for the rescue scenes (told him to remember to smile) and in the hospital (him and Soledad still remembered very clearly how their reencounter was). Soledad says that the movie was something that gave Coche energy despite being ill, and that watching it made him proud. He once met some friends of Coche by chance, and they shared pictures and memories of him (3).
• Valentino Alonso (Alfredo "Pancho" Delgado): When they first met by themselves, they couldn’t look at each other in the eye. Pancho is still very affected by what happened, and Valentino wanted to transmit the emotions (including impotence for nor being able to convince Numa to eat enough to live) that he could still see in him, but also fears the movie broke him a bit too (2). According to ML Berch, his manners are similar to Pancho’s, also him being very good at talking while still being reserved (4). Pancho told him still considers Numa his life’s biggest friend (3).
• Esteban Bigliardi (Javier Methol): Javier had already passed away (2015) by the time the casting started (2021). He got his information from reading books, watching interviews. He got to know that Javier, despite having a hard life, had a very strong spirit, passion for life, compassion. He asked the survivors about him, and they would say that Javier was love (3).
• Rocco Posca (Ramón "Moncho" Sabella): For the last round of casting, they sent him a video of Moncho, and he says that he nurtured himself with it, he felt like Moncho (3). They became really close, and he talks to Moncho informally, as a friend, on Moncho’s insistence (2). They talk a lot on the phone (2). Rocco feels that they formed a kind of connection, that he got some of his energy. Their families stories are a bit similar (ie. Moncho helped his father in the fruit market stall, while Rocco’s uncles did the same on the other side of the river, in Argentina), and also he would get certain feelings or trains of thoughts while in character, that he would later discover were similar to Moncho’s own in the mountains (3).
• Luciano Chatton (Pedro Algorta): They met alone at least once in Punta del Este, in 2021. They walked together, and Pedro asked him if he had read his book. He had, but hadn’t finished. They ended up talking for about 4 hours. He doesn’t want to talk a lot about Pedro, because what he says may be different from reality. Pedro seems to still carry wonder and timidity from the mountains. (2)
• Agustín Berruti (Roberto "Bobby" Francois): He too is from Tacuarembó, part of the Uruguayan countryside. He went to Bobby’s house. Bobby said that he didn’t have any idea as to why they sent him there, because he wouldn’t be able to help him with anything. So they drank wine and talked about the countryside life instead (1)

Played Victims

• Enzo Vogrincic (Numa Turcatti): He didn’t get to meet Numa’s twin, Leonardo, as he passed away in 2009. But he did meet Daniel Turcatti, another brother, and his children. He was given a tour of the Turcatti’s childhood home, and Daniel would recall different anecdotes in each room. Numa would have absolutely hated being a protagonist. The survivors and Bayona say that he resembles Numa in the fact that he would constantly bring himself down for not being good enough (1)
• Fernando Contigiani (ArturoNogueira): After the dinner with the survivors, he was taken to the Nogueira’s house and had a big tea time with them (3). They also accompanied him during the whole process of the movie. Arturo’s siblings, Gabriel and Selina are very thankful towards him, say their family is open towards him, and think Arturo would have liked his work. Cristina, another sister, says he helped her close her mourning process. He was the first person Selina called after she watched the movie for the first time (2).
• Benjamín “Chori” Segura (Rafael "El Vasco” Echavarren): His biggest source of information were Rafael’s sisters, Daniel Fernández helped him a lot too, since he held a lot of love towards Vasco while in the mountains. He tried to see what all three sisters shared, because Rafael could have had those same things too (4). The first time he met the Echavarren sisters, they asked if he would be their brother, and he answered that he would try. They hugged and cried, they laughed and talked for hours. The sisters have both said that they love Chori and that having him is like having their brother back, somewhat (but that Rafael was more shameless) (2).
• Paula Baldini (Liliana Navarro): She was able to talk to a sister, a friend, and her daughters (3). The most emotional part of filming was meeting the Methols daughters in the airport, since she was dressed exactly as their last memory of her. They all cried, and thanked her a lot (5). Male Methol says that the movie helped her picture the mother she didn’t get to grow up with (1). The other children also say that the movie helped them close the cycle (3).
• Diego Vegezzi (Marcelo Pérez del Castillo): He says that he got a lot of who was Marcelo from the Society of the Snow book, and also from "Del Otro Lado de la Montaña", the book written by the families. He had the same role as an empathetic leader in his family, the team and in the mountains (3). When they first met him, the survivors gathered around him because he looked so alike Marcelo (6). Stella, sister, says that what she saw in the movie feels like the Marcelo she knew, that his death onscreen brought forward the feelings she had bottled up for 50 years, and that the movie remembered that the 16 that made it back did it so because of the 29 left behind (1).
• Blas Polidori (Gustavo "Coco" Nicolich): He relied a lot in Coco’s letters, since they have so much of his personality (3). He mostly talked with Álvaro, also nicknamed Coco, the younger brother. They met at his office, alongside an acting coach. They talked about what Gustavo’s essence was, their family, their parents, how them, as a family lived the tragedy. Álvaro tends to leave supportive comments on Blas Instagram from the Nicolich family business account, he says that Blas could bring Coco back in his last moments and was thankful for it, even if he saw him suffer (2). He also keeps contact with Álvaro´s daughter, Coco’s niece, Pauli (3).
• Emanuel Parga (Sgt. Carlos Roque): Roque’s family didn’t want to talk much with the production, because they were still angry and felt disrespected because of his portrayal in Alive (1993) (3). He got in contact with Alejandro, Roque’s son, and also people from the Air Force. The first time he met Alejandro, they couldn’t speak, but they cried and hugged, it felt like two friends meeting again after a long time. He promised that he would honour his father, bring his dignity back (2). Roque’s sister got in contact with Ema only after the release of the movie, and was both relieved and happy with it. She liked that they portrayed the love he had for his job (3).
• Felipe Ramusio (Diego Storm): He had played rugby as a kid. He got in contact with Diego’s brother, and also a family friend. The survivor that helped him the most was Carlitos (very close to Diego, even named one of his kids after him), who invited even him to his house. After the movie, the family contacted him again and congratulated him (3).
• Alfonsina Carrocio (Susana "Susy" Parrado): She mostly talked to Nando. He was very descriptive on how she was injured, what she could and could not do after the crash, how Liliana would take care of her (3).
• Santiago Vaca Narvaja (Daniel Maspons): He was welcomed to Daniel’s nephew’s house with tea and chocolate. He keeps contact with the Maspons sisters, specially with Rosario, the eldest. They showed him a lot of love. She thanked him for helping her understand what happened in the mountains. He does not resemble Maspons in personality, since Daniel was very shy and not very talkative, and had to learn to have a silent presence (3).
• Juandi Eirea (Juan Carlos Menéndez): He did play rugby for 15 years, which helped him with characterization. The Menéndez family didn’t take part in the movie production (3).
• Federico Aznárez (Enrique Platero): His father trained in the Old Christian’s gym as a kid, so he had always had a big connection to the story. He re-read the books after being cast. He got in contact with Roberto Canessa, before the casting even finished, and they talked for about 30 minutes in Dr. Canessa’s workplace (the hospital), mostly about how their life were before the crash. He phoned Roberto before the last round of casting, because the books had very little information about Enrique, and Canessa invited him home to practice his scenes, and also to talk a lot about Enrique and his family. Netflix wasn’t able to contact the Platero family, so Gustavo Zerbino did it instead. They had a barbecue with Enrique’s nephews and nieces, who knew very little about him, and Fede asked Zerbino a lot of questions, with some chime-ins from the Plateros (3). He later got in contact with Martín Zerbino (son), Juan Pablo Nicola (son of the Nicolas, who passed away in the crash) and, alongside Juani Eirea went to the Valley of Tears in February 2023, where they left letters for Enrique and Juan Carlos (2).
• Jerónimo Bosia (Franciso "Panchito" Abal): Netflix was not able to contact the Abal family, most of them had already passed away. After the movie release, a step sister sent Carlitos an audio message, which got to Jerónimo through Pipe Otaño, talking about how she could now understand that Pancho didn’t make it back so that some would be able to (3).
• Agustín Lain (Carlos Valeta): They told him that he resembles Valeta in his looks and his youth (3). It’s unclear who “they” are, if they were survivors, Vierci or Valeta relatives.
• Lautaro Bakir (Julio Martínez-Lamas): He got to meet the family while filming, which was something very impactful for him. He met a sister while filming at the airport, him in character with a beard. He got most of his information by what Pablo Vierci and Zerbino told him. He was not a rugby player, but was a big fan of the Old Christians and would always participate in the chants (3).
• Lucas Mascareña (Fernando “Flaco” Vázquez): He met Teresa Vázquez, a sister, and her family when they saw him characterized at the airport, and hugged him without saying anything. They recognized him, and could see both his eyes and facial expressions that he played Fernando. A friend of el Flaco says that Lucas’ acting brought him back (2). Fun fact, the actor is a commercial pilot.
• Federico Formento (Daniel Shaw): He was initially unable to contact the Shaw family, so he got bits and pieces from the books. He eventually met with Miguel Shaw, Daniel’s brother, after Pablo Vierci got him his contact, while they were filming the Uruguay scenes (3).
• Francisco Bereny (Felipe Maquirriaín): Sandra Maquirriaín (sister) was involved in the process of the movie (1). I could not find any interview with him.
• Toto Rovito (Alexis Hounié) and Julián Bedino (Guido Magri): Although they do have interviews, I could not find footage of him talking about whether he met the families of who they played, or if they talked with the survivors about them.
• Louta (Gastón Costemalle), Maximiliano de la Cruz (Lt. Col. Dante Lagurara): Although they have speaking roles, I could not find interviews with them talking about SOTS.
• Pablo ??? (Dr. Francisco Nicola): To Juan Pedro Nicola, son, seeing him acting at the airport was magic, like seeing them again (1).

Did not board the plane:
- Fran Burghi (Alfredo Cibilis): He couldn’t meet Alfredo due to schedule conflicts (3).
Sources:
1) Netflix: Who Were We on the Mountain?, Tom Holland interview + many shorter interviews with families, survivors and cast.
2) Actors and survivors' personal Instagram accounts.
3) Interview by Moobys (YouTube)
4) Interview by Fangirleando y Chismeando (YouTube)
5) Juanicar's livestreams
6) Society of the Snow book (newest edition)
EDIT: Added more links

Seems to me that Reddit is a great source for new SaaS early adopters. I am now getting 10+ new users daily for lightfeed.ai from one post (and I grew my reddit karma from 0 to 1k in 3 months). Here is what I learned so far:

1. Identify the right subreddit. Look for insightful tech discussions related to your product domain. Usually you can locate these from searching with google - "some keywords or competitor name + reddit". Also check for self-promotion policy - because you need it later.
2. Provide value: do not start selling right away. Contribute, share your knowledge and provide value before you mentioning anything related to your product. Good reddit community is filled with fun, knowledge and emotional support. So do not show up new and sound like an ad.
3. Comment on related posts and provide your insights - at the end, with full disclosure, tell them you are building this product that might help them - This is the part that you can have very honest feedback and connect from real users. Be helpful, listen and improve ur product.
4. Post about your product - Now you should have enough insights on what ppl want here and why your product matters. Show how your product is solving their problem, optionally how you built & refine it. At the end be grateful to the community and users that helped you along.

Let me know what you think. How do you attract new users from Reddit?

DAY: May 18 2024

• 5-18-2024 HAVE SMARTPHONES KILLED THE ART OF CONVERSATION? Once upon a time, human relationships unfolded without smartphones. The reality may be hard to recall, so profoundly have these devices transformed the way we relate to the world and others in fifteen years or so. As an anthropologist interested in modernity, I am particularly preoccupied by the impact of these devices on our conversations. In my book, “The End of the Conversation? Words in a Spectral Society” (French original: “La fin de la conversation? La parole dans une société spectrale”), I investigate the pernicious effects of this technology
• 5-18-2024 HOW TO REWARD EMPLOYEES FAIRLY AND IMPROVE TEAM DYNAMICS A recent study has shed light on how to reward employees more fairly and improve team dynamics. The study found that when less skilled employees report their performance voluntarily, they often exaggerate their achievements and ask for higher bonuses. These employees also tend to put in less effort and are less concerned about fairness when sharing their contributions voluntarily. Interestingly, the researchers discovered that requiring employees to explain their contributions leads to fairer decisions about bonus allocation and improves
• 5-19-2024 BILLIONS ARE SPENT ON EDUCATIONAL TECHNOLOGY, BUT WE DON’T KNOW IF IT WORKS During the COVID lockdowns, schools and universities worldwide relied on education technology—edtech—to keep students learning. They used online platforms to give lessons, mark work and send feedback, used apps to teach and introduced students to programs that let them work together on projects. In the aftermath of school closures, the market for edtech has kept on growing. The value of the sector is projected to rise to US$132.4 billion globally by 2032. The problem is that we don’t know very much about how effective many edtech apps or programs
• 5-19-2024 STUDY FINDS CONSUMERS WILLING TO PAY MORE FOR NATURALLY COLORED COTTON CLOTHING Research has looked at consumer attitudes toward naturally colored cotton clothing. The study found that amid increasing concerns over the environmental impact of conventional cotton processing, consumers are willing to pay more for a greener T-shirt.
• 5-18-2024 HOW AI IS SHAPING THE FUTURE OF SALES STRATEGIES In the fast-evolving business landscape, artificial intelligence, or AI, is taking center stage in transforming sales processes, making them more efficient and responsive to the dynamic market demands. A new University of Alabama at Birmingham study titled “AI in Sales: Laying the Foundations for Future Research” highlights the pivotal role AI is playing in reshaping the sales sector.
• 5-18-2024 WHEN CONSUMERS WOULD PREFER A CHATBOT OVER A PERSON Actually, sometimes consumers don’t want to talk to a real person when they’re shopping online, a new study suggests. In fact, what they really want is a chatbot that makes it clear that it is not human at all. In a new study, researchers found that people preferred interacting with chatbots when they felt embarrassed about what they were buying online—items like antidiarrheal medicine or, for some people, skin care products. “In general, research shows people would rather interact with a human customer service agent
• 5-18-2024 NEW STUDY REVEALS THE POTENTIAL OF COACHING EMPLOYEES TO DRIVE NEW STRATEGIC IDEAS In the landscape of modern business, inclusion isn’t just a buzzword—it’s a strategic imperative. Companies like IBM, Volkswagen and Starbucks are moving to more participative strategy development approaches that reflect a growing understanding of the importance of diversity in fostering innovative and creative strategic ideas. Yet the outcomes of inclusive strategy processes often fall short of expectations. A new study in the Strategic Management Journal sheds light on why that may be. In their study of an inclusive strategy process in a large insurance company, Violetta Splitter, along with co-authors
• 5-18-2024 RESEARCHERS SHOW WAYS TO PROPEL PRODUCT SUCCESS New research explores the key strategies that firms should adopt when launching a new product. The researchers say that these strategies depend on the current market view of the product and the firm. Employing the correct one, which might sometimes be collaborating with overtly demanding reviewers or instituting rather challenging pilot tests, ensures that the product launch will go as successfully as possible.
• 5-18-2024 RESEARCHERS DEVELOP ALGORITHMS TO UNDERSTAND HOW HUMANS FORM BODY PART VOCABULARIES An example of the study’s language sample and the words for arm/hand and leg/foot in English and Wolof. Human bodies have similar designs. However, languages differ in the way they divide the body into parts and name them. For example, English speakers have two words for foot and leg, whereas other languages express the concepts foot and leg in one word.
• 5-18-2024 STUDY FINDS AVOIDING SOCIAL MEDIA BEFORE AN ELECTION HAS LITTLE TO NO EFFECT ON PEOPLE’S POLITICAL VIEWS In the weeks before and after the 2020 presidential election, researchers ran a number of tests to try to understand how much Facebook and its corporate cousin, Instagram, may be contributing to the nation’s political divide. One of those experiments—led by Matthew Gentzkow and Hunt Allcott, economics professors at Stanford University—centered on more than 35,000 Facebook and Instagram users who were paid to stay off the platforms in the run-up to Election Day. There’s a lot that researchers could glean from the social media hiatus, including whether people’s political attitudes
• 5-18-2024 USING COMPUTER MODELS TO UNDERSTAND THE DEBATE ABOUT CLIMATE CHANGE Different types of noise and how they act inside or outside the social interaction process. Cognitive biases are among the most important factors that prevent people from changing their minds. Climate change deniers and climate activists often tend to accept only information that confirms their respective opinions on the matter. However, opinion dynamics are also influenced by a factor that the researchers call “ambiguity noise.” Unlike biases, ambiguity noise is variable, depends on many random factors, and leads to inconsistent judgment.
• 5-18-2024 FOR SOME INDIGENOUS SOUTHERN PLAINS TRIBES, AN ORIGINAL FLUTE SONG IS THE FIRST STEP TOWARD MARRIAGE “Warrior with flute” by Timothy Tate Nevaquaya. Used with permission. Credit: Timothy Tate Nevaquaya Every love story is unique, and in traditional Indigenous Southern Plains culture, it begins with an original ballad performed on the flute. In order to win a lover’s affection, and respect among the tribe, each pursuer must compose one good flute serenade. Paula Conlon, a former music professor at the University of Oklahoma, has researched the history and cultural significance of the Indigenous flute since the 1980s. Conlon presents her work Tuesday, May 14, at 9:45
• 5-18-2024 WANT TO BE AN INFLUENCER? OUR RESEARCH SHOWS WHAT YOU NEED TO KNOW FIRST You’re hard at work, lying in a hammock, composing the perfect selfie on the beach. The turquoise sea sets off the idyllic sunset, and just visible though the fronds of a palm tree is the logo of the hotel which is paying you to promote it to your millions of followers on Instagram. Click. The perfect shot. And another typically perfect day in the life of an influencer. Or is it? Certainly a career as an influencer can seem appealing. The work generally involves promoting products or services through sponsored
• 5-18-2024 WHY STUDENTS CHEAT IN ONLINE EXAMS Media psychologists at the University of Cologne have studied how students’ individual needs, conceptions and reasons relate to cheating behavior in online exams. Online exams have become a more common type of exam at universities, especially since the COVID-19 pandemic. They are advantageous because they save time and offer flexibility. However, cheating attempts present a big challenge for lecturers. This is why universities have been working on ways to thwart cheating in online exams by putting organizational and technical measures into place.
• 5-18-2024 WHY STUDENTS CHEAT IN ONLINE EXAMS Trust and distrust in social media coexisted in the study participants. Credit: Emmaline Nelsen Are anti-misinformation interventions on social media working as intended? It depends, according to a new study surveyed over 1,700 participants in the United States, revealing that anti-misinformation features increased users’ awareness of misinformation in social media; but did not make them more likely to share information on social media
• 5-18-2024 MOST CRIME HAS FALLEN BY 90% IN 30 YEARS—SO WHY DOES THE PUBLIC THINK IT’S INCREASED? Seventy-eight percent of people in England and Wales think that crime has gone up in the last few years, according to the latest survey. But the data on actual crime shows the exact opposite. As of 2024, violence, burglary and car crime have been declining for 30 years and by close to 90%, according to the Crime Survey for England and Wales (CSEW)—our best indicator of true crime levels. Unlike police data, the CSEW is not subject to variations in reporting and recording. The drop in violence includes domestic violence
• 5-18-2024 MOST CRIME HAS FALLEN BY 90% IN 30 YEARS—SO WHY DOES THE PUBLIC THINK IT’S INCREASED? Can we truly assess whether someone finds us attractive? Cognitive psychologist Iliana Samara discovered that men, in particular, tend to overestimate the interest of their date. She explains why this may be. “Imagine you walk into a packed bar, looking for a date. Your eyes are naturally drawn to attractive faces. If you’re a man and find someone attractive, you’re more likely to assume they’re also interested in you. “Then, when you approach them, whether you’re a man or woman
• 5-18-2024 MOST CRIME HAS FALLEN BY 90% IN 30 YEARS—SO WHY DOES THE PUBLIC THINK IT’S INCREASED? Having more education has long been linked to better individual health. But those benefits are also contagious, say the co-authors of a new working paper. “It’s not just that the individuals who have more years of education are in better health,” said David M. Cutler, Otto Eckstein Professor of Applied Economics. “It’s that even people with fewer years of education—for example, people with just a high school degree—are in better health when they live around
• 5-18-2024 MOST CRIME HAS FALLEN BY 90% IN 30 YEARS—SO WHY DOES THE PUBLIC THINK IT’S INCREASED? Our research on children in early primary years, show they are better are writing with a pen or pencil than a keyboard. Children today are growing up surrounded by technology. So it’s easy to assume they will be able to write effectively using a keyboard. But our research suggests this is not necessarily true. We need to actively teach students to be able to type as well as write using paper and pen or pencil. Our research Our research team has published two recent
• 5-18-2024 MOST CRIME HAS FALLEN BY 90% IN 30 YEARS—SO WHY DOES THE PUBLIC THINK IT’S INCREASED? The provision of therapies for children and young people (CYP) with Special Educational Needs and Disabilities (SEND) can be an affectively challenging, sometimes procedurally complex, process for the various stakeholders involved. However, the efficiency and effectiveness of this process, are crucial to various outcomes, in particular
• 5-18-2024 HOW DO MINDFULNESS, COMPASSION AND NEED FULFILLMENT AFFECT SATISFACTION IN MIDLIFE MARRIED COUPLES? Many people practice mindfulness or self-compassion techniques in their everyday life as part of their normal self-care routine. Although many studies support the individual benefits of mindfulness and self-compassion, few have focused on romantic relationship outcomes. A new study published in Personal Relationships has examined how mindfulness, self- and other-compassion, and need fulfillment relate to relationship and sexual satisfaction in midlife married couples. The study involved survey results from 640 adults aged 40–59 years who were residing in Canada and were married. Mindfulness is the nonjudgmental attention and awareness to
• 5-18-2024 HOW ENTERTAINMENT BRANDS ARE ADAPTING TO GENERATION ALPHA Growing up, did you play with hyper-sexualized Barbie dolls, boys-only Thomas the Tank Engine trains, or slim, white Disney princesses? If so, you’re not alone, but this is no longer the case for Generation Alpha. Brands like Mattel, once criticized for promoting unrealistic body standards and gender stereotypes, now portray themselves as feminist and progressive. The recent Barbie movie serves as a prime example of this shift. Millennial parents are actively seeking out toys, books and movies to educate their children about life and teach them values that align
• 5-18-2024 STUDENTS WITH DYSLEXIA FACE CHALLENGES TRANSITIONING TO THE WORKPLACE, BUT WITH SUPPORT THEY CAN THRIVE Transitioning from university to the workplace is a critical period in anyone’s life, but it can be especially challenging for students with dyslexia. While academic settings often offer accommodations for people with dyslexia, professional environments often fall short on such support systems. Fortunately, there are strategic interventions that can be established in workplaces to help individuals with dyslexia not only adapt, but excel in their careers. It is estimated that up to 20% of the population has dyslexia and 80% of people with a learning disability have dyslexia
• 5-18-2024 BUSINESSES UNINTENTIONALLY DISCOURAGE DIVERSE IDEAS, FINDS STUDY Businesses influence the ideas they receive from external contributors by unintentionally signaling which ideas they like, a research analyzed 1.44 million ideas to understand how organizations unknowingly shape the ideas they receive. Data came from organizations that asked visitors how they could improve their websites before choosing which ideas to use. Chosen ideas were communicated for all to see.
• 5-18-2024 WHAT’S IN A NAME? A LINGUISTICS EXPERT EXPLAINS WHY SOME BABY NAMES DOMINATE THE CHARTS YEAR AFTER YEAR What do names like Noah, James, Mateo, Mia, Evelyn and Luna all have in common? They’re not only some of the top baby names in the United States, but they also seem to flow off the tongue. And that’s exactly why parents love them. On May 10, the Social Security Administration released a list of the top baby names in the United States in 2023. Liam and Olivia maintained the number one spot in their respective categories for the fifth consecutive year while Noah and Emma also retained second place.
• 5-18-2024 ACCESS TO GARDENS AND CITIZEN SCIENCE HELPS ENCOURAGE CONSERVATION AMONG CHILDREN, STUDY SHOWS Access to gardens and citizen science projects at school can help promote pro-conservation behavior among pupils, a new study shows. Offering children the chance to take part in authentic scientific ecological work and gardening encourages an interest in plants. This can change behavior—to spend more time gardening or to pursue a botanical career—and fuels a positive attitude towards safeguarding the environment, experts found
• 5-18-2024 WHAT PROFESSIONALS EXPECT FROM FUTURE EMPLOYERS Employers who want to attract new talent should recognize diversity and enable inclusion. This is confirmed by a representative study by IU International University of Applied Sciences (IU), which surveyed more than 1,200 trainees and students across Germany. The results clearly show that 75.1% of prospective employees consider it very or somewhat important that companies implement measures to promote diversity and inclusion. This suggests that companies that communicate these measures openly and transparently
• 5-18-2024 RESEARCH LINKS VOTER BEHAVIOR IN PRESIDENTIAL ELECTIONS TO HOUSING MARKET PERFORMANCE If the 21st century has proven anything to the United States electorate, it is that presidential elections are notoriously unpredictable affairs. The seeming randomness by which the country’s electorate chooses its next president has only emboldened polling outlets, talking heads, and amateur psephologists to scrutinize every conceivable variable to give their respective electoral forecasting models a much-needed edge. However, Sherwood Clements, collegiate assistant professor of real estate in the Pamplin College of Business, had an electoral theory that, to the best of his knowledge, had never been explored with regards
• 5-18-2024 RESEARCH LINKS VOTER BEHAVIOR IN PRESIDENTIAL ELECTIONS TO HOUSING MARKET PERFORMANCE If the 21st century has proven anything to the United States electorate, it is that presidential elections are notoriously unpredictable affairs. The seeming randomness by which the country’s electorate chooses its next president has only emboldened polling outlets, talking heads, and amateur psephologists to scrutinize every conceivable variable to give their respective electoral forecasting models a much-needed edge. However, Sherwood Clements, collegiate assistant professor of real estate in the Pamplin College of Business, had an electoral theory that, to the best of his knowledge, had never been explored with regards
• 5-18-2024 MECHANISTIC MODEL SHOWS HOW MUCH GOSSIP IS NEEDED TO FOSTER SOCIAL COOPERATION Gossip often has a negative connotation, but imagine you are part of a group deciding on a job candidate to hire or a local political candidate to back. Candidates who get a good reputation by helping others may be more likely to receive help in the form of a job offer or endorsement, a feedback loop known as indirect reciprocity. Gossip can facilitate cooperation. Previous research has shown that people tend to cooperate more when they think their peers are gossiping about their behavior, gossip
• 5-18-2024 SINGING RESEARCHERS FIND CROSS-CULTURAL PATTERNS IN MUSIC AND LANGUAGE Are acoustic features of music and spoken language shared across cultures? Researchers from the Max Planck Institute for Psycholinguistics in Nijmegen have contributed to a global study of music and speech, published in Science Advances. An international team of researchers recorded themselves performing traditional music and speaking in their native language. In all 50+ languages
• 5-18-2024 NEW RESEARCH REVEALS JUST HOW FEW LGBTQI+ PEOPLE PLAY SPORTS The topic of homophobia in sport has recently made headlines in Australia, with a series of homophobic incidents involving men’s AFL players. These homophobic incidents are usually well-reported in news media, but research has rarely explored the impact on participation for LGBTQI+ people. Fresh research into the problem Our new research is one of the first pieces of academic research in Australia to document how many LGBTQI+ people play and engage with sport. We also explored current levels of discrimination across sport in Australia, and the barriers and enablers
• 5-18-2024 SWIPE RIGHT OR LEFT? HOW DATING APPS ARE IMPACTING MODERN MASCULINITY What it means to be a man is changing. Critical men or masculinity studies is an emerging robust research field that explores how men and masculinity are being transformed by shifting socio-economic, sexual and political conditions in our post-industrial world. Fascinating new male-identifying sub-cultures and communities have emerged, like mushroomcore and dandies. Yet heteronormative masculinity is typically framed as threatening, toxic or maladaptive, as in the case of fragile masculinity. In my years of swiping on dating apps, I encountered different kinds of masculinities, as well as some very offensive
• 5-18-2024 RESEARCHERS SAY AUTOMATED NEWS VIDEO PRODUCTION IS BETTER WITH A HUMAN TOUCH AI-generated videos for short messages are only as well received as manually created ones if they are edited by humans. News organizations—including Bloomberg, Reuters, and The Economist—have been using AI powered video services to meet growing audience demand for audio-visual material. A study recently published in the journal Journalism now shows that the automated production of news videos is better with human supervision. Technology providers like Wochit and Moovly are allowing publishers to mass produce videos at scale. But what do audiences think of the results? Researchers led by LMU
• 5-18-2024 HOW ‘ETHICAL INFLUENCERS’ ENGAGE THEIR AUDIENCES ABOUT SAVING THE PLANET Have a quick think back to the last time you scrolled through social media. Maybe it was this morning, last night or a few minutes ago. What do you recall? One thing you’re bound to remember is the continuous stream of influencers showing off their latest content. These could be videos of influencers discussing the latest skin-care products, the trendiest places to eat, their latest shopping haul or the PR packages they received from various brands. Much of social media influencing is about getting consumers to buy more products.
• 5-18-2024 ALLYSHIP IS ESSENTIAL TO NEW MOTHERS RETURNING TO WORK, SAYS STUDY Returning to work after parental leave can be one of the most challenging experiences for any parents, especially mothers, to navigate. Fortunately, there are simple, kind and thoughtful ways in which organizational members—regardless of formal status, parental identity or gender identity—can help mothers feel supported as they return to work, which can also benefit job satisfaction and maternal well-being.
• 5-18-2024 STUDY FINDS SAYING ‘PLEASE’ MAY NOT BE SO POLITE IN EVERYDAY REQUESTS By kindergarten age, most children have been taught that “please” is a magic word. “Please” is an expression of politeness that shows courtesy and respect, turning a potential demand into a request that will—poof!—magically be granted. But a new study on the ways people make requests of one another suggests that “please” might not be an all-purpose marker of politeness, but rather a more focused, strategic tool to manage frictions or obstacles among family members, friends and even coworkers.
• 5-18-2024 MILITARY RANK AFFECTS MEDICAL CARE, OFFERING SOCIETAL INSIGHTS: STUDY Stock project from Pexels Human relationships are inherently shaped by power dynamics, yet quantifying their impact has remained a scientific challenge. Now, a large new study published Thursday in the journal Science reveals that military doctors give more attention to higher-ranked patients, providing concrete evidence about the privileges that come with elevated status, frequently at the expense of the less powerful. “One of the things we are trying to show is that this is not a military-specific analysis,”
• 5-18-2024 RESEARCHERS DISCUSS CURRENT STATE OF HOMOPHOBIA, TRANSPHOBIA AND BIPHOBIA Gender-neutral bathrooms, conversion therapy and Quebec’s advisory committee on gender identity have been in the news lately. These are polarizing, hot-button issues. While there have been legislative and social advances for LGBTQ+ rights, ignorance and discrimination persist and continue to negatively affect the lives of many. On May 17, the International Day Against Homophobia, Transphobia and Biphobia, UdeMNouvelles asked two Université de Montréal professors and researchers who are experts in the field to share their views.
• 5-18-2024 PICKLEBALL COURTS IN A LEGAL PICKLE OVER THE ASSOCIATED NOISE Experts recommend HOAs and communities consider the “popping” noise associated with pickleball when deciding to build courts near homes. Credit: AIP Pickleball Legal Consultant is a job title that likely did not exist a decade ago, but as pickleball courts infiltrate neighborhoods to satiate an appetite for a sport whose namesake is a snack, communities take issue with the resulting influx of noise. Now homeowners’ associations and city councils face litigation by those whose lives are disrupted by pickleball’s din. Charles Leahy, an attorney, retired mechanical engineer, and former HOA
• 5-18-2024 TECHNOLOGY IS CHANGING HOW COMPANIES DO BUSINESS In the fast-paced world of modern business, technology plays a crucial role in shaping how companies operate. One area where this impact is particularly significant is in the organization of production chains—specifically the way goods are made and distributed. A new study from the Cornell SC Johnson College of Business advances understanding of the U.S. production chain evolution amidst technological progress in information technology (IT), shedding light on the complex connections between business IT investments and organizational design. Advances in IT have sparked significant changes in how companies design
• 5-18-2024 HOW DOES THE US KNOW THAT FORCED LABOR IS HAPPENING IN CHINA? A SUPPLY CHAIN EXPERT WEIGHS IN The Biden administration has added 26 more companies to the list of Chinese textile traders and manufacturers whose goods are blocked from entering the United States because of their alleged ties to forced labor. The banned imports, known as the Uyghur Forced Labor Prevention Act Entity List, names businesses that are said to be involved in exploiting

When I first started selling on Amazon, I faced a steep learning curve. As a novice, I quickly realized that optimizing my product listings was crucial for success. Through trial and error, research, and plenty of late nights, I discovered some key strategies that can help any new seller thrive. Here's a guide based on my experience on how to optimize your Amazon listings.

Understand Amazon’s Focus

Amazon's core philosophy is customer first. This means the platform prioritizes the product over the store and the customer over the seller. Your listings must reflect this focus to succeed. Optimizing your listing isn't just about making it attractive; it's about ensuring it meets Amazon’s standards and appeals to potential buyers.

Key Elements of a Good Amazon Listing

To create a compelling Amazon listing, you need to pay attention to four main elements: the title, five-point description, keywords, and images. Here's how to get each one right:

1. Crafting the Perfect Title

The title is one of the most critical parts of your listing. A good title should include core keywords, your brand name, key selling points, and product features. Here are some tips:

• Core Keywords: Include relevant keywords that potential customers are likely to use in their search.
• Trademarks and Selling Points: Highlight your brand and the unique features of your product.
• Product Features: Mention essential features that make your product stand out.
• Capitalization: Capitalize the first letter of each word (excluding conjunctions, articles, and prepositions).
• Relevance: Place the most relevant keywords at the beginning of the title.
• Clarity: Avoid cluttering the title with too many words. A concise, clear title performs better.
• Compliance: Do not include price, shipping cost, or contact information. Avoid using special symbols.

2. Optimizing Product Images

High-quality images are vital for attracting customers. Amazon has strict guidelines for product images, which include:

• Format: Use TIFF, JPEG, GIF, or PNG.
• Content: Images should be real photographs of the product, not drawings or diagrams.
• Background: Use a pure white background (RGB value 255, 255, 255).
• Focus: The product should occupy 85% of the image space and be free of other items that could cause confusion.
• Main Image: Must be pure white, with no text, logos, or watermarks. The product should take up about 85% of the space.
• Alternate Images: You can include up to eight alternate images. These should show different sides and details of the product.
• Size and Ratio: The long side of the image should be between 1001 and 3000 pixels, ideally 2560 pixels to use Amazon’s zoom feature. The recommended aspect ratio is 1:1.3.

3. Writing the Five-Point Description

The five-point description highlights your product’s features and advantages. It's crucial for convincing buyers to make a purchase.

• Unique Selling Points: Emphasize what makes your product unique and how it solves customer problems.
• Customer Needs: Address common questions and concerns, particularly for technical or electronic products.
• Prioritization: List the most compelling selling points first.
• Simplicity: Use clear, concise language that is easy to understand.

4. Utilizing Keywords

Keywords help your product get found in searches. Use keyword research tools to find high-traffic, relevant keywords. Place these strategically in your title, bullet points, and product description to improve visibility.

Monitoring and Optimizing Performance

When your product first launches, initial sales might be slow. This is normal, but don’t let it discourage you. Use Amazon’s backend tools to monitor click-through rates and conversion rates. Poor performance in these areas can indicate issues with your title, images, or descriptions. Adjust these elements based on the data to improve your listing.

Promotions and Launch Strategies

New products get a visibility boost from Amazon, but this window is short. Promote your product aggressively in the first two weeks to capitalize on this. High sales volume during this period can significantly improve your keyword ranking and visibility.

Final Thoughts

Optimizing your Amazon listing is a continuous process. Always be on the lookout for new trends, customer feedback, and performance data to refine your approach. By focusing on the key elements of your listing and continuously improving, you can increase your chances of success as an Amazon seller.

Everyone trama bound looking for letters here . Everyone . The sinners . The saints .. The Normal people . .. . Just heal . Take time for your selves and heal please . Do things that are positive . Force yourself to go smell the beautiful flowers. Fix something you can fix . Find something productive to do with your hands. . .work on your self . . . . Realize there's always a silver lining. We can all heal . We can all be happy . It's so sad here :( . I really hope you all heal too . I'm sad. . I'm here so I understand . I'm not a Saint. I'm not perfect. We all feel things differently we all do things differently. We all have different life's. I hope we all heal

Undergrad

• BSE from a top 140-240 US private college
• GPA: 2.66/4.00
• I successfully transferred to my current school sophomore year with a 3.06 high school GPA and 1.91 college GPA. I had applied to only 1 school for transfer, got a half merit scholarship, and regret not aiming higher. Now my GPA has improved by 0.75 point, so I think I should aim higher for master's.

Plan to take GRE
Research

• 1 publication in neuroscience, 5th author, 30+ citations

Work Experience

• Engineering internship at a vehicle manufacturer for 5 weeks
• Computer programming internship for 12 weeks
• AP teacher of Computer Science A, Calculus BC, Statistics, Physics C for 12 months
• Non-tech manager of 20+ full-time employees at a federal agency for 4 months
  • I was previously a recruiting assistant at this employer for 13 months before I got promoted to manager but I leave that off my resume
• Research engineer at an AI research company for 7 months

Achievements

• USACO Platinum
• Full merit scholarship for 4 semesters
• Half merit scholarship for 3 semesters + 1 summer semester at the school I transferred into
• Dean's list for 3 semesters
• $1850 scholarship to attend a tech conference
• $175 peer bonus at work
• Owner and primary contributor of a GitHub project with 130+ stars

Letters of Recommendation
I have some potential candidates, didn't ask yet though.

• Adjunct Associate Professor of Architecture - had for 1 semester
• Distinguished Professor of Architecture - had for 1 semester
• Dean of Architecture - had as my professor for 1 semester
• Adjunct Assistant Professor of Humanities & Social Sciences - had as my instructor for a humanities course and half an architecture course
• Adjunct Professor of Chemical Engineering - had for 1 semester
• VP of Research at one of work experiences - my direct manager have known each other personally for 3 years

Engineering Master's Programs Applying To

• AeroAstro
  • Research focus: computation
  • Caltech
    • Space
    • Aeronautics
  • MIT
  • Stanford
• Materials science
  • Research focus: computation, design, theory, modeling
  • Brown
  • CMU
  • Dartmouth
    • MS
    • MEng
  • ETHZ
  • MIT
  • U Penn
  • Rice Nano
  • Stanford
• Chemical engineering
  • CMU
  • Princeton - I'm a little reluctant to apply because the program is chemical + biological engineering; they don't have chemical alone
    • MSE Chembio
    • MEng Chembio
  • Rice
  • Stanford
• Computation
  • Duke Computational Mechanics & Scientific Computing
  • Harvard Applied Computation
  • Rice Computational Science
• Nuclear
  • Research focus: advanced computation, modeling, simulation
  • ETHZ-EPFL
  • MIT
• Other
  • Yale
    • Applied Physics; focus on quantum information, device physics
    • EE; focus on computer engineering
  • CMU Biomedical with focus on computational BME

I’ll start off with this disclaimer. I am not getting paid to promote this company or their CAD software.
I spent a long time looking for legit CAD software to use after designing a couple of things on TinkerCAD. Every CAD program I found had one of three glaring issues with it. It was insanely expensive (thousands of dollars), your files are made public, or you couldn’t do commercial products with it. I know the enforcement of the commercial products isn’t really enforced, but I just don’t like to take any chances.
Anyways, the CAD software I found is made by Alibre. It is a fully fledged program. I believe the interface is intuitive and resembles other CAD programs. You can export in STL and multiple STEP formats (amongst other file types). It’s NOT cloud based, so you don’t have worry about server issues. And supposedly if you needed to transfer the license from one computer to another, it’s a fairly simple process. I haven’t done this yet, so I can’t comment on personal experience. And the most important factor for this program… it’s actually affordable. I believe I have the middle tier (Alibre Pro) of their software, and I pay $30/monthly. You also have options to pay yearly for a discount ($300), and I believe you can buy a lifetime license for $1000. There is no restriction on selling commercially regardless of which tier you purchase.
The program just needs an occasional Internet connection for updates, but your files are kept locally on whatever machine is running the software, so they’re not being uploaded somewhere. I have run into a bug here and there, but it’s usually fixed by saving and relaunching the program. They have many tutorials on how to get started.
One downside is that because this company is not well known, there aren’t very many videos on YouTube etc.
Overall, I’ve been extremely satisfied with Alibre. I’ve been using it for almost 5 months now on a decent laptop so I can design anywhere. This CAD program has allowed me to expand my designs significantly. I just wanted to make this post after seeing another post about CAD software last night on this subreddit. I hope many people find this post and it ends up helping as well. Here’s a link to their software. Thank you!
https://www.alibre.com/buy-now/#compare